Over 1,500 exhibitors from 50 countries to attend ISPO Munich 2022

Many active and former athletes such as Alexander Zverev and his brother Mischa, professional cyclist and ski mountaineer Anton Palzer, Olympic decathlon gold medallist Christian Schenk, bicycle racer and a Paralympic medallist Denise Schindler, are slated to visit ISPO Munich 2022, organiser Messe München said in a media release.

Others who have agreed to attend are Felix Neureuther; Alpinist Kazuja Hiraide, the 17^th winner of the Piolet d’Or Award and the first Japanese athlete to capture this ‘Academy Award’ of mountaineering; the multi-world champion surfer Björn Dunkerbeck; the skier and Paralympic gold medallist Andrea Rothfuss, and the Portuguese ultra trailrunner João Andrade. Thomas Huber of Huber Buam will present his new book, ‘In den Bergen ist Freiheit’ (Freedom Is Found in the Mountains), at the Young Pirates’ booth.

For three full days, the latest developments in the world of sports will be discussed on the main stage of the newly created Future Lab: The conference will open at 10 a.m. on the first day of the trade fair, November 28, with a panel discussion about the future of winter sports. The issues will be discussed by Martin Dolezal (Snowsports Academy), John Yang (Helly Hansen), Bernhard Ratschiller (Snow 51) and Gerald Stöllnberger (360 Perspektiven). At the same time, Schöffel will hold a news conference with Felix Neureuther.

During a Meet & Eat session held at noon on the first day of the trade fair, visitors can get to know Lena Haushofer, the exhibition director of ISPO Munich, during an informal lunch. The Textrends 2022 Awards will also be presented at noon.

An Athlete Talk will be held at 1 p.m., an event moderated by Imke Salander that will include Björn Dunkerbeck, Kazuya Hiraide, Andrea Rothfuss and João Andrade. A guided press tour will be held from 2 p.m. to 3:30 p.m. and showcase selected innovations at ISPO, mainly those related to sustainability. At 4:45 p.m., Olympic tennis gold medallist Alexander Zverev, his brother Mischa and the company named improvr will hold a news conference. The highlights of the first trade fair day will be the presentation of the ISPO Cup to Patagonia and the ISPO Munich Party that starts at 6 p.m.

On Tuesday, November 29, a live presentation of the winners of the ISPO Awards will start at 1 p.m. At 5 p.m., the ISPO Brandnew Live Pitch Final will be held with three finalists. The winners will be selected during a vote by the audience, and the awards will be presented in three categories: Performance, Body & Mind / Outdoor & Adventure & Snow Sports / Sports Technology & Platforms. At 5:30 p.m., Jack Wolfskin will hold a session with the filmmaker and wildlife photographer Ronan Donovan and at 6 p.m., Thomas Huber (Huber Buam) will read from his new book.

On Wednesday, November 30, the final day of the trade fair, ISPO will present the Consumer Insights Report & Alibaba.com Insights containing facts about brands and sports trends starting at 12:30 p.m. At 1 p.m., the Diversity and Inclusion Panel will open its discussion. The panel will be comprised of former Olympic decathlon gold medallist Christian Schenk, the social entrepreneur Katharina Inselkammer and the bicycle racer and a Paralympic medallist Denise Schindler.

Fibre2Fashion News Desk (KD)