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Panorama Berlin expands event area for new season

07
Jun '19
Pic: Panorama Berlin
Pic: Panorama Berlin
Panorama Berlin is expanding its open-air event area for the new edition of the event. The Spring/Summer 2020 edition will be held from July 2-4, 2019, at the Berlin Expocenter city in Germany. Panorama Berlin is the ground-breaking meeting point for decision-makers from the fashion and lifestyle business and is one of the most relevant European platforms.

As started in the January edition, the outside area in front of the South entrance is included in the event: The fair forecourt with its imposing area of 6000 square metres offers the perfect event location. Here, Panorama Berlin creates space for lounge areas, sports activities, food, and BBQ stations and live music.

On the second and third day of the event, the Panorama Berlin will host an after-show party to talk about new opportunities in retail even after the official opening hours in the open-air area with food and drinks and a relaxed atmosphere, or just to end the day, according to a press release on the show.

Matchmaking, eventisation, and infotainment are terms that not only make up an innovative trade fair concept, but also play an increasingly important role in retailing. For this reason, Panorama Berlin is expanding the open-air area for the new season, where dealers, exhibitors and guests from the industry can come together for good talks. (GK)

Fibre2Fashion News Desk – India


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