Naturally dyed Benarasi sarees help conserve environment
23 Nov '07
2 min read
When asked about the response from domestic and international markets, the IT-BHU head asserted that "The main impact of naturally dyed carpet and saris will be on western countries and especially on European markets, as these customers are sensitive towards the eco-system. The educated urban population of India should also prefer naturally dyed saris as these are not detrimental to the eco-system and it is also aesthetically good."
Dr Mishra further disclosed that "While the naturally dyed products can cost slightly more than the synthetically dyed ones, it will certainly give direct and indirect health advantages together with a great feeling of participation in the conservation and improvement of quality of biosphere, we are living in."