ISPO Group to hold 1st Outdoor Order Show in China
28 Dec '05
2 min read
Messe Muenchen, the German organiser of international sporting goods exhibition Ispo, announced it would extend its new Chinese fair Ispo China to embrace a special order show.
In view of the seasonal market conditions within the international sports industry, the sporting goods exhibition Ispo China will stage the 1st Outdoor Sports Order Show China from August 20th to 23rd 2006 in Hangzhou.
“The additional summer event comes in response to urgent calls from the industry for a suitable Chinese business platform for its summer collections and all-year sporting goods,” Messe Muenchen stated.
The 1st Outdoor Sports Order Show China is designed as a work platform to serve the complete Asian-Pacific region and as an ideal supplement to the marketing and sales-driven character of Ispo China.
The first edition of Ispo China, which will run from 13 to 16 March 2006, has received a good response for the outdoor segment and has lured some reputed names such DuPont, Sympatex, W.L. Gore and Toray to its newly established Fabrics and Fibers sector.
In March 2005, around two thirds of the 13,500 visitors came from China. From 23 countries some 148 exhibitors showed 180 different brands and products in six categories like Snow & Outdoor, Team Sports, Fitness & Wellbeing, Board Sports & Youth Fashion, Sportswear and Golf.
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