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Alexander Wessels to lead Archroma as CEO

02 Oct '13
4 min read

Customer and market focus

Archroma is favorably positioned in multi-billion-dollar end markets, from fibers and fabrics to paper and packaging to coatings, adhesives and construction; and will continue to develop color and performance materials to serve its customers’ ever changing needs.

Textile Specialties: From fiber to finish, Archroma's Textile Specialties Business plays a key role throughout the entire textile supply chain, with special chemicals for pre-treatment, dyeing, printing and finishing of textiles. Product packages enhance the properties of apparel and other textiles in applications as diverse as high fashion, home textiles and special technical textiles.

Paper Solutions: Archroma's Paper Solutions Business provides expertise in the management of whiteness, coloration, special coatings and strength for all kind of papers. By combining our focused product range with the application services of our paper experts around the globe, we enhance both the optical and functional properties of paper.

Emulsion Products: From paints, adhesives and construction to the textile, leather and paper industries, Archroma’s Emulsion Products Business provides solutions for a wide range of applications. Customers have been witness to the outstanding success of Archroma’s Mowilith emulsions since its first patent was obtained in 1912.

Archroma offers its global customers a reliable and long term commitment to developing new product solutions, application development, process technologies and services with world class quality and technical support.

Archroma, a new name with a trusted heritage

Pronounced Ahr-kroh-mah, the name of the company is reminiscent of the words “arch” and “chroma”. It represents the commitment from 3,000 employees, 25 production sites, 35 countries and 3 businesses to come together in a new company to better meet customer needs. It also confirms the company’s position as a global leader in color and specialty chemicals with strong market insights and a rich heritage of materials excellence and expertise.

Archroma

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