News Flash

IT - most coveted industry for engineering graduates of 2008

20 Apr '07

4 min read

“IT has been the favorite among engineering graduates for the past few years, because of the employment package and international exposure they offer, but what is very interesting to note this year is that management consultancies and investment banking firms - the “BIG DADDIES” in the management school campuses - are emerging as the next avenues students are keen to explore,” said Prasenjit Das, Associate Director, Client Service, The Nielsen Company.

It's worth noting that mobile phone maker Nokia has made a marked improvement in its ranking this year, spring-boarding 46 places from 61st last year, to among the top 15 this year.

“As India's general economy continues to perform, manufacturing firms across the board are posting great results and forecasting a good future. Companies like Shell, L&T making into the top 10 serve to reinforce the fact that the Indian economy is booming in different sectors,” added Das.

Looking ahead - attrition rates on the rise:
Although there is still a year to go before embarking on their career, 56 percent of the 2008 graduates plan to leave their first job in three years or under in search of better career opportunities, advance studies, or entrepreneurship. Among those who want to pursue higher studies, about 71 percent intend to do an MBA, with the trend more obvious among students of premier engineering colleges like IITs.

“The opportunities are there for the right talent, and the younger Generation of today likes to live in a fast world seeking challenges every moment. This Generation is impatient and wants to achieve things quickly,” observed Das. “They are eager to explore opportunities by changing jobs and hence presenting greater challenge for employers in terms of talent development and retention.”

Zeroing in on “The Company”: Technical soundness, salary, and opportunities to work in a growing sector are the top three factors while choosing a company. Flexibility in terms of work profile is also considered a major aspect by about 70 percent of respondents when accepting a job. The study also indicated that growth prospects, job content and market standing of the company continue to be important parameters for selection.

The remuneration package is experiencing an increase by a few lakhs every year. This year the remuneration expected from 'Dream Company' is slightly above Rs.9 lakhs, a 50 percent rise compared to last year according to Das.

ACNielsen

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