Mr. Satish Khurana, regional director, INVISTA Apparel, South Asia, said, “The LYCRA brand has a track record for introducing innovations that have inspired the fashion industry worldwide. We're excited to have this opportunity to showcase our innovations and convey the power and potential of the LYCRA brand."
"This annual rendezvous with our preferred customers – mills, designers, retail brands, export and buying houses, allows us to showcase a confluence of latest fabric products that are defining fashion, with leading designers translating the benefits and magic of the LYCRA brand into exciting collections”.
INVISTA also showcased BLACK LYCRA fiber, a path breaking product for Intimate Apparel segment, for elegant and natural looking black and dark fabrics that help resist fading with washing. It represents a real breakthrough for lingerie and underwear designers.
Black LYCRA fiber stays black, even after repeated wash cycles, thanks to its spun-dyed technology. It also reduces the 'grin through shiny effect' in dark fabric shades; a phenomenon which often jeopardises the evenness and intensity of colour.
The event also showcased LYCRA fiber collections for leading international and domestic brands including Pepe Jeans, Park Avenue, Lee Cooper, Adidas, Reebok and Westwood Jeans.
LYCRA Rendezvous also saw leading designers Deepika Govind and Jattinn Kocchar, unleash the magic of LYCRA fiber on the ramp through a vibrant and colourful presentation of their LYCRA fiber based creations.
LYCRA Rendezvous featured an array of fabric innovations exhibited by leading mills from India and Italy that included, Arvind Mills Ltd(Denim & Bottoms), Arvind Mills Ltd (Knits & Shirtings), Birla VXL, Carvico Spa Italy, Balavigna Weaving Mills Pvt Ltd, Banswara Syntex, Euro Jersey, K.G.Denim Ltd, Raymond UCO Denim, Vardhman Spinning, Pratibha Syntex and Bonjour International.
The event saw extensive participation from the entire fashion value chain including export and buying houses, sourcing and merchandising professionals, designers, apparel brands across categories and trade and consumer media amongst others.
-Ltd..jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Thermore (Far East) Ltd.")
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Telangana State Industrial Infrastructure Corporation Limited (TSllC Ltd)")
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Taiwan Textile Federation (TTF)")
