Home / Knowledge / News / Information Technology / Adidas selects Amber Road's China Trade Management suite
Adidas selects Amber Road's China Trade Management suite
Mar '17
Courtesy: Amberroad
Courtesy: Amberroad
Adidas Greater China, a leader in the sporting goods industry offering a broad portfolio of footwear and apparel, has announced that the company has selected the China Trade Management (CTM) solution by Amber Road, a leading provider of cloud-based global trade management (GTM) solutions, to automate and centralise its China General Trade activities.

The Adidas group plans to boost its retail sales network to 12,000 outlets in China by 2020, with much of the growth slated for smaller cities. A growing enthusiasm for sports across China has helped Adidas power-up sales in the region, making it one of the most profitable markets for the company.

Conducting international trade within China can be difficult and complex. With various challenges brought by huge import and export volume, and minimal advance notice of regulatory changes, Adidas China needed an automated solution to help reduce manual-based operations, minimise clearance delays and compliance risks, and respond to regulatory changes quickly.

Kae-Por Chang, managing director, Amber Road China said, “Adidas will be leveraging many functions of Amber Road’s CTM solution to manage this growth opportunity. Amber Road’s CTM InSight function will equip the Adidas China team with self-compliance capabilities, to help them conduct comprehensive and regular internal audits to proactively identify and resolve non-compliance issues with agencies in a timely fashion.”

Chang said, “Amber Road’s CTM Business Intelligence (BI) Dashboard will supply information to centralise management, improve clearance process visibility, and enhance internal controls. By implementing Amber Road’s CTM solution, Adidas Group will be well prepared to apply for China Customs Advanced Certified Enterprise (AEO) status, which will enable the company to enjoy international trade facilitation measures.” (GK)

Fibre2Fashion News Desk – India

Must ReadView All

Tajik textile-apparel exports rise 30% in Jan-Aug 2018

Textiles | On 16th Oct 2018

Tajik textile-apparel exports rise 30% in Jan-Aug 2018

Tajikistan’s production of textile and apparel rose by 30 per cent in ...

Courtesy: Good On You

Apparel/Garments | On 16th Oct 2018

Good On You aims to give consumers access to brand info

Australia based Good On You, an app that provides ratings of over...

Courtesy: Rieter

Textiles | On 16th Oct 2018

Rieter launches new ring and compact spinning machines

Rieter has launched G 37 and G 38, the new ring spinning machines,...

Interviews View All

Janak Dhamanwala & Sunil Dhamanwala, Jansun

Janak Dhamanwala & Sunil Dhamanwala

Moving towards sustainability is also a social change

Vidhyaa Shankar. S, A Ganapathi Chettiar

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Amrit Sethia, SOIE

Amrit Sethia

‘The intimatewear category in India is slowly becoming trend-sensitive.’

Suresh P Bagrecha,

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Franco Ravazzi,

Franco Ravazzi

Italy-based Tessimenti E Orditi Tinti (T.O.T SRL) specialises in stocking...

Rikesh Mistry,

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Matthew Kolmes, Supreme Corporation

Matthew Kolmes
Supreme Corporation

Supreme Corporation manufactures innovative specialty yarns and safety...

S Ziya Gumuser, Teknomelt

S Ziya Gumuser

Turkish nonwoven manufacturer Teknomelt has been around for only seven...

Karl Zelik, Vanderbilt University

Karl Zelik
Vanderbilt University

A team of engineers at the Vanderbilt University has designed a smart...

Igor Chapurin, Chapurin

Igor Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Prathyusha Garimella, Prathyusha Garimella

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Sandeep and Sarah Shaikh Gonsalves, SS Homme

Sandeep and Sarah Shaikh Gonsalves
SS Homme

SS Homme celebrates the craft of traditional tailoring through the bespoke ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

October 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search