Home / Knowledge / News / Information Technology / AIMS360 achieves 100 per cent subscription with Zuora

AIMS360 achieves 100 per cent subscription with Zuora

Feb '21
Pic: Aims360
Pic: Aims360
Zuora has announced that leading fashion ERP company, AIMS360, had achieved its goal of selling 100 per cent of its software products as subscriptions after adopting the Zuora platform. Zuora provides the leading cloud-based subscription management platform that functions as a system of record for subscription businesses across all industries.

Per EY research, over 90 per cent of technology companies are embracing subscription or consumption business models. While fashion ERP software provider AIMS360 originally sold software through a rental-based business model, the company also decided to transition to subscriptions to better monetise services and build stronger relationships with subscribers over time, according to Zuora.

However, the company’s existing accounting system didn’t have sufficient capabilities to handle the complexity and flexibility required to shift from monthly rental payments to a true subscription business model. AIMS360 engaged Zuora to efficiently facilitate the transition, Zuora said.

Some of the Zuora capabilities that have allowed AIMS360 to optimize the customer relationship include automated renewals, automated licensing, flexible terms, and the ability to easily manage incentives and discounts. Metrics provided by Zuora give AIMS360 insight into how the business is performing and where to improve. The out-of-the-box metrics from Zuora, including monthly recurring revenue (MRR), churn, and net retention rate, makes it easy for AIMS360 to decide when to adjust prices or make changes to subscription packages, according to Zuora.

Many of AIMS360’s customers have needed increased agility as a result of the pandemic’s impact on the fashion industry. Zuora’s flexible platform helped AIMS360 give its customers temporary relief through an expiring discount program. With Zuora, AIMS360 has also been able to accurately monitor business impact in real time and adjust the business accordingly to navigate through these challenging times, Zuora said in a media statement.

“The subscription business model only makes sense if you can monetise product offerings. It is very hard to monetise a subscription. You’re not getting a lot of money from the customer up front. You’re getting little chunks of revenue on the subscription over and over again. Managing the ongoing customer relationship is what’s most important, which is what Zuora has allowed us to do. With Zuora, we can make any changes to a customer’s subscription, at any time. That agility combined with the visibility we have into the metrics that matter have enabled us to successfully convert the business to 100 per cent subscriptions” Shahin Kohan, president of AIMS360 said in a Zuora press release.

Fibre2Fashion News Desk (GK)

Must ReadView All

Pic: Shutterstock

Apparel/Garments | On 26th Feb 2021

Indonesia imposes ADD on RMG products

Indonesia recently imposed anti-dumping duty (ADD) equivalent to a...

Pic: Shutterstock

Textiles | On 26th Feb 2021

ITC supports boosting Tajik textile-clothing sector's

As part of the International Trade Centre's (ITC) intensive training...


Textiles | On 26th Feb 2021

GOTS certifications grow by 34 per cent in 2020

In 2020, the number of GOTS certified facilities have reported a...

Interviews View All

Sachin Sharma, Gem Enviro Management Pvt Ltd

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Awen Delaval, Samatoa

Awen Delaval

'Natural fibres are appreciated for traditional authenticity'

Headhonchos, Indian fashion industry

Indian fashion industry

Cotton consumption will keep growing in the Indian fashion industry

Mark Tokuhara,

Mark Tokuhara

Japan-based FitJoy, a shoe brand for women, has been in the footwear...

Milva Morani,

Milva Morani

Brighi Technologies began in 1970 with trading and repairing sewing...

Matthias Eilert,

Matthias Eilert

Germany-based Forbo Movement Systems division is a global leader in...

Silverio Baranzano, Fitesa

Silverio Baranzano

Fitesa is a leader in the nonwoven fabrics industry, specialising in...

Michael Jaenecke, Messe Frankfurt

Michael Jaenecke
Messe Frankfurt

From May 14 to 17, international exhibitors will present the entire...

Razvan Popescu, Directa Plus SpA

Razvan Popescu
Directa Plus SpA

Directa Plus is one of the largest producers and suppliers worldwide of...

Jay Ramrakhiani, Occasions Elegance Wear

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Sidharth Sinha, Sidharth Sinha

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Mike Hoffman, Gildan Activewear SRL

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

February 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search