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Footwear firm Camper selects Centric footwear PLM

Jul '20
Pic: Centric Software
Pic: Centric Software
Camper has selected the Centric footwear PLM solution. Camper is one of the leading companies in the casual footwear design industry and the company offers a wide range of unique styles for men, women, and children. Centric provides a digital transformation platform for leaders in fashion, retail, footwear, luxury, outdoor, consumer goods, and home décor.

Camper was stuck using an outdated and unreliable legacy PLM platform that was significantly behind the times. Although this system had had some adaptations over the years, it was designed for the engineering, car and aerospace industries. Camper needed a product lifecycle management (PLM) platform built specifically for the fashion and footwear business; a solution where teams could seamlessly manage merchandising, design, development, sourcing, manufacturing and compliance. When considering other solutions on the market, Centric emerged as the winner thanks to its flexibility, usability and expertise in the footwear sector, according to a media statement by Centric.

Now, with Centric footwear PLM, product information has shifted from fragmented and scattered to transparent and visually accessible, from concept to retail. This enhanced data visibility has also led to more accurate costing at earlier stages in product development, as well as a significantly improved quality management thanks to better control of the certification processes. After considering several different PLM platforms, it was clear that Centric offered the best solution for Camper.

“Fast implementation and easy maintenance were key factors in our decision, as well as Centric PLM’s incredible flexibility. It took about four months before we were up and running. With the other systems we were looking at, this was unprecedented. The rapid implementation process was not only because of how flexible Centric PLM is, but also because of the highly-capable, expert team,” Juan Enrique Jiménez Esquitino, head of supply planning at Centric said.

“We opted for a ‘soft implementation’ phased approach, leveraging Centric’s agile methodology. The simple and user-friendly interface facilitated the transition and resulted in high user adoption. It was extremely fast and very satisfying. The implementation also came at a crucial time for Camper when the entire organisation had just been restructured. Centric PLM played a vital part in supporting this transition by bringing more visibility to the new processes and assignment of roles,” Juan added.

Shortly after Camper implemented Centric PLM, the footwear brand began experiencing incredible benefits. With a single source of truth, product developers were able to speed up their processes, meanwhile costing and quality control procedures were vastly improved. Offering high-quality products while minimising environmental impact is at the core of Camper’s mission. Their commitment to constant innovation, and relentless improvement of processes is now supported by Centric PLM.

Centric PLM enables access to the most up-to-date data in real-time, facilitating collaboration and communication amongst teams and cutting out time-consuming, manual processes. Increased visibility hasn’t just impacted quality control and product development speed for Camper. Thanks to Centric footwear PLM and full integration with their ERP system, they’re also able to estimate costing scenarios much more accurately, earlier in the product development process which allows Camper to ensure optimal profit margins.

Fibre2Fashion News Desk (GK)

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