Home / Knowledge / News / Information Technology / OptiTex design technology to be included in Fashion Business Book
OptiTex design technology to be included in Fashion Business Book
12
May '08
Mary Wolfe, author of the soon to be released textbook Fashion Marketing & Merchandising, has included six photos from OptiTex showing its industry-leading design technology. The book is scheduled for release this month by Goodheart-Willcox, a premiere publisher of technical, trade and career education texts since 1921.

“While updating an earlier edition of mine, titled The World of Fashion Merchandising, I researched essential factors in the industry with an eye toward not only what's current, but the future directions of fashion merchandising,” states Wolfe. “OptiTex has established itself as a CAD/CAM leader, with designers in fabric-related industries and educational centers worldwide embracing its software. It was important that my textbook show OptiTex technology.”

OptiTex's computer-aided design (CAD) and computer-aided manufacture (CAM) with fully adjustable 2D and 3D models are deployed in such leading fashion houses as Hugo Boss, Tommy Hilfiger, Land's End and Kozomara due to its rapid ROI.

OptiTex eliminates waste by allowing designers to see on screen how their design will move via a seemingly endless array of parameters. Eliminating waste of fabric, paper, and reducing energy consumption also provides OptiTex with a green advantage.

“Both students and designers particularly appreciate our creativity-enhancing customizable on-screen working environment,” states Ran Machtinger, President and CEO of OptiTex Ltd.

“Ouruser-friendly, intuitive software was specifically structured with the creative individual in mind, and students can essentially be designing within minutes of opening the program.”

“Making sure that students who use my text have a competitive edge was absolutely essential to me,” concludes Wolfe. “OptiTex offers the latest design software, and anyone studying about the fashion field should know about it.”

OptiTex International


Must ReadView All

Uzbekistan-China meeting discusses textile cooperation

Textiles | On 20th Aug 2018

Uzbekistan-China meeting discusses textile cooperation

A meeting of the Uzbek-Chinese business forum on cooperation in the...

Amazon infuses additional $400 mn into India operations

Apparel/Garments | On 20th Aug 2018

Amazon infuses additional $400 mn into India operations

Amazon has invested an additional $400 million (₹2700 crore) in two...

Moldova wooing Indian investors in textiles, agriculture

Textiles | On 20th Aug 2018

Moldova wooing Indian investors in textiles, agriculture

Moldova is wooing Indian investors in textiles, agriculture and a few ...

Interviews View All

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Top executives
Fabric manufacturers

Domestic manufacturers would get an edge over imported products

Sonia Agarwal
Whitenife

‘The terms eco-friendly and organic are common but everyone perceives them ...

Ramez Basmaji

Fabusse is a Lebanon-based fashion agency that offers a variety of...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Kalai Selvi

Vidyashilp Academy in Bengaluru is the country's first Fairtrade School....

Melissa Tate
University of New South Wales

<div><div><div><div><b>Melissa Tate</b>, a well-known scientist currently...

Ray Baughman
University of Texas -Dallas

<div>A team of scientists and researchers have discovered twistrons,...

Ayyappa Nagubandi
Broadcast Wearables Pvt Ltd

Hyderabad-based Broadcast Wearables has come up with the country's first...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


August 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search