;
Home / Knowledge / News / Information Technology / KG Partners helps Rosemary bring color & texture to life on web
KG Partners helps Rosemary bring color & texture to life on web
29
Jan '09
KG Partners, a nationally recognized advertising, public relations and interactive agency, announced that it has delivered a newly redesigned custom e-commerce website for luxury textile designer Rosemary Hallgarten. The site, RosemaryHallgarten.com, now offers visitors purchasing capability and a rich customer experience within an easy to navigate user environment.

"During our work on the site, we wanted to keep the focus on creating a user experience that matches the elegance and luxury of Rosemary Hallgarten's products," said Dan Ventura, principal at KG Partners. "This site accomplishes that goal while offering improved search engine optimization, interactive features like Flash-based product zoom, and the ability to purchase select products online, which wasn't possible with the previous site."

KG Partners developed the custom e-commerce website in just over three months using primarily XHTML, JavaScript and CSS. The site also features a custom content management system (CMS), which allows for collaborative content creation. Using the CMS, Rosemary Hallgarten's content creators can easily publish new or updated content to the site, add/remove products and make small design changes with basic technical knowledge.

"It was important to me that the site allow visitors to experience my designs as if they were standing in my studio," said Rosemary Hallgarten, company founder and textile designer. "Now, they can purchase select products online and also see the intricate details and craftsmanship of the designs -- right down to the single-fiber level, which is really exciting. Having the ability to make changes to the site on my end is a fantastic bonus."

Based in Portland, Maine, KG Partners is a nationally recognized advertising, public relations and interactive agency that helps its clients build and maintain business momentum.

KG Partners


Must ReadView All

NCTO endorses USMCA; to lobby Congress to adopt agreement

Textiles | On 13th Dec 2018

NCTO endorses USMCA; to lobby Congress to adopt agreement

The National Council of Textile Organisations (NCTO) board of...

12 Asian garment firms to operate in Haiti by mid-2019

Apparel/Garments | On 13th Dec 2018

12 Asian garment firms to operate in Haiti by mid-2019

At least a dozen Asian garment manufacturing companies will start...

Pakistan evolving export-oriented policies: top official

Textiles | On 13th Dec 2018

Pakistan evolving export-oriented policies: top official

Pakistan is evolving export-oriented policies and is committed to...

Interviews View All

Abhishek Ganguly, Puma India

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Frank Gossmann, Rotorcraft AG

Frank Gossmann
Rotorcraft AG

‘RT3 motto is: Do not check millimetres, check colours.’

Top executives, Textile industry

Top executives
Textile industry

Sustainable fashion is also ‘slow fashion’

Shivani Swamy,

Shivani Swamy

The Livinguard Technology is owned by Green Impact Holding AG based in...

Kalai Selvi,

Kalai Selvi

Vidyashilp Academy in Bengaluru is the country's first Fairtrade School....

Sugandha Bhardwaj,

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Eamonn Tighe, Nature Works LLC

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Johan Berlin, Investkonsult Sweden AB

Johan Berlin
Investkonsult Sweden AB

Investkonsult Sweden AB are consultants in the nonwoven and absorbent...

Johan Berlin, InvestKonsult Sweden AB

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Sandeep and Sarah Shaikh Gonsalves, SS Homme

Sandeep and Sarah Shaikh Gonsalves
SS Homme

SS Homme celebrates the craft of traditional tailoring through the bespoke ...

Sonam & Paras Modi, SVA

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Wendell Rodricks, Wendell Rodricks

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search