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Epicor sees growing demand for retail CRM services
11 Jun '09
4 min read
“Successful organizations such as PostNet recognize CRM is a key profit driver in these tough times, and are tapping Epicor's CRM services to get the most of out of their CRM programs,” said Henning.
Flexible Engagement Model Offers Turnkey or Ala Carte CRM Offerings
Epicor offers a wide range of CRM services spanning the CRM lifecycle, which consists of: Data Collection/Management; Data Access/Utilization; Data Analysis/Interpretation; Knowledge Application/Customer Engagement; and, Interaction/Ongoing Multi-Channel Program Execution. Epicor's customer engagement model is flexible and customizable, enabling customers to adopt a full turnkey CRM program or specific services to address their unique requirements.
Short-term services include CRM Basic and Advanced Training, Dashboard Creation, Custom Reporting and other ad hoc projects. Longer-term program components can include:
• CRM Maintenance (identify and remove duplicate data, perform ongoing import verification/error resolution/ongoing data deletion, quarterly National Change of Address import/export, etc.)
• Basic Campaign Management (create campaign target lists, prepare/execute/track promotions, compile post-promo profitability reporting, etc.)
• Expanded Campaign Management (campaign target recommendations, list builds based on segmentation strategies, ROI-based post-reporting, etc.)
• Loyalty Program Management (signup form data entry, import/consolidate records, compile weekly point redemption reports, coordinate reward fulfillment with third parties, etc.)
A brochure outlining Epicor's CRM Services, can be viewed online: Epicor Retail CRM
Today, many of the world's leading retailers utilize Epicor Retail solutions and services to become more profitable, productive and competitive. Epicor's solutions leverage proven Microsoft .NET technology to improve business operations and meet the evolving merchandise and service expectations of today's cross-channel shoppers. Epicor delivers comprehensive retail management solutions to enterprises in all tiers – from regional chains to multichannel global brands. Retail customers include hundreds of marquee names, from Aéropostale, American Eagle Outfitters, and Ann Taylor to Zales and Zumiez.
Flexible Engagement Model Offers Turnkey or Ala Carte CRM Offerings
Epicor offers a wide range of CRM services spanning the CRM lifecycle, which consists of: Data Collection/Management; Data Access/Utilization; Data Analysis/Interpretation; Knowledge Application/Customer Engagement; and, Interaction/Ongoing Multi-Channel Program Execution. Epicor's customer engagement model is flexible and customizable, enabling customers to adopt a full turnkey CRM program or specific services to address their unique requirements.
Short-term services include CRM Basic and Advanced Training, Dashboard Creation, Custom Reporting and other ad hoc projects. Longer-term program components can include:
• CRM Maintenance (identify and remove duplicate data, perform ongoing import verification/error resolution/ongoing data deletion, quarterly National Change of Address import/export, etc.)
• Basic Campaign Management (create campaign target lists, prepare/execute/track promotions, compile post-promo profitability reporting, etc.)
• Expanded Campaign Management (campaign target recommendations, list builds based on segmentation strategies, ROI-based post-reporting, etc.)
• Loyalty Program Management (signup form data entry, import/consolidate records, compile weekly point redemption reports, coordinate reward fulfillment with third parties, etc.)
A brochure outlining Epicor's CRM Services, can be viewed online: Epicor Retail CRM
Today, many of the world's leading retailers utilize Epicor Retail solutions and services to become more profitable, productive and competitive. Epicor's solutions leverage proven Microsoft .NET technology to improve business operations and meet the evolving merchandise and service expectations of today's cross-channel shoppers. Epicor delivers comprehensive retail management solutions to enterprises in all tiers – from regional chains to multichannel global brands. Retail customers include hundreds of marquee names, from Aéropostale, American Eagle Outfitters, and Ann Taylor to Zales and Zumiez.
Epicor Software Corporation
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