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Seamless solutions to manage color communication in fashion sector

01 Feb '10

4 min read

Lectra, the world leader in integrated technology solutions dedicated to industries using soft materials textiles, leather, industrial fabrics and composite materials, is pleased to announce the signature of a new partnership agreement with X-Rite, the world leader in color management, measurement and communication technologies.

X-Rite, and its subsidiary Pantone, develop, manufacture, market and support innovative color solutions through measurement systems, software, color standards and services. They have extensive expertise in inspiring, selecting, measuring, formulating, communicating and matching color, which translates to better quality and reduced costs for users in a range of industries.

Lectra and X-Rite will provide fashion companies with a seamless solution for color management—a challenge that many customers face. This partnership will enhance Lectra's value-added solutions, including Lectra Fashion PLM, the only fashion-specific product lifecycle management solution on the market, Kaledo, the leading fashion and textile design suite, and Modaris 3D Fit, Lectra's 3D virtual prototyping application.

X-Rite technologies that will be highlighted in Lectra solutions include ColorMunki, an all-in-one color solution for selecting, creating and controlling new colors and PANTONE FASHION + HOME color references, and CxF (Color Exchange Format) a file format designed to accurately and unambiguously communicate all commercially relevant aspects of color across devices, applications and geographies. Through the ColorMunki's compatibility and PANTONE FASHION + HOME directly integrated into these Lectra's solutions, creative, development and production teams can easily and accurately manage and communicate colors both internally and with external partners and suppliers.

"We are delighted to partner with Lectra to deliver advanced tools in color communication for the fashion design community," said Iris Mangelschots, Senior Vice President Sales and Marketing, X-Rite. "ColorMunki and Pantone are established standards for brand owners in graphic design for color selection, control and communication. Our partnership with Lectra, a recognized world leader in the fashion design industry, will extend these same benefits to fashion designers in an efficient, integrated way, connecting yet another integral link along the apparel supply chain."

“Color is critical in design, but it is an expensive business that can be very hard to control. Integrating X-Rite and Pantone technology into Lectra's solutions will provide designers with a tool to enhance the quality and speed of exchanges between design, development and production, while keeping to the company's original design concept as closely as possible,” said Daniel Harari, Lectra CEO.

Color is key: overcoming the challenge of capturing, managing and communicating

Close collaboration between Lectra and X-Rite will offer the industry numerous benefits at all stages of fashion and textile development, from conceptual brainstorming and design, to development and production. Finding color inspiration for prints, knits, weaves, trims and other components is always a challenge for designers, especially with the increasingly rapid turnover of fashion trends.

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