Home / Knowledge / News / Information Technology / B. Moss Clothing Company lands on its feet
B. Moss Clothing Company lands on its feet
26
Mar '10
B. Moss Clothing Company has re-established 69 years of brand loyalty by creating a full featured, E-Commerce website platform.

Since 1939, B. Moss Clothing Company had been a staple in the apparel industry with over 70 retail stores throughout the US. The Moss family owned and operated the apparel chain until it closed in December 2008. Under new management and direction, the Krawchick family is proud to usher in a new era for the famed brand -- the online era. B. Moss Clothing is now officially "plugged in" at website.

B. Moss generated $65 Million a year in sales and was well situated as a fashion leader in key markets across the Northeast, Southeast, Mid-Atlantic and Midwest. The updated E-Commerce business is capitalizing on their high customer brand loyalty and also expanding their presence in the global fashion marketplace.

B. Moss Clothing offers contemporary womenswear at affordable prices. Targeting the fashion-conscious woman with classic taste, B. Moss' collection introduces timeless pieces updated with trend-driven styling.

The Krawchicks have decades of experience from the prior "brick-and-mortar" operations, and are committed to the family-owned operational approach. "Simple web presence alone can not define B. Moss' goals. We are here to digitally translate a sense of family and tradition, establishing a continuation of the many wonderful relationships we had with our prior customers," said Fred Krawchick, CEO of B. Moss Clothing Company.

Senior Vice President Adam Krawchick is capitalizing on today's technologically driven society by executing a clean, web 2.0 design and layout complete with all the bells and whistles of a full-featured E-Commerce web platform. Some of the many features of the website include custom accounts for all B2C transactions (as well as B2B), product reviews and discussions, newsletters, promotions, cloud tags, Facebook client interaction all designed to give the customer an expansive shopping experience.

"Usability and security are top priorities, the site must be intuitive and include all of the obvious safety and security protocols," states Adam. "From initially typing in the web address to final delivery of merchandise, B. Moss combines quality, fashion forward, affordable clothing with an easy-to-use, safe, online shopping experience."

B. Moss Clothing Company


Must ReadView All

VF Corporation to split into two independent companies

Apparel/Garments | On 14th Aug 2018

VF Corporation to split into two independent companies

VF Corporation, a global leader in branded lifestyle apparel,...

Courtesy: Good On You

Apparel/Garments | On 14th Aug 2018

Good On You in Oz adds 500 European brands to rating app

Australia-based Good On You’s brand-rating app has recently added 500 ...

Courtesy: USDA/FAS

Textiles | On 14th Aug 2018

US cotton exports in 2017-18 highest in over a decade

Cotton exports from the US in 2017-18 reached their highest level...

Interviews View All

Top executives
Textile industry

GST has levelled the playing field to an extent

Pinkesh Jain
Everflow Petrofils Ltd

‘An innovative technology which India needs desperately is the...

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Harsh Shah

Fynd is the central online shopping destination for fashion, offering...

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Ayyappa Nagubandi
Broadcast Wearables Pvt Ltd

Hyderabad-based Broadcast Wearables has come up with the country's first...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Samar Firdos
Arvind Ltd

<b>Samar Firdos</b>, Chief Manager (Design) at Lifestyle Apparel Denim...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


August 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search