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O'Neill Wetsuits selects CenterStone's iVendix platform
Dec '16
CenterStone Technologies, US-based provider of the leading B2B wholesale ecommerce platform for consumer brands in the action sport and apparel industries, has announced that O’Neill Wetsuits, the original California surf, snow, and youth lifestyle brand, has implemented CenterStone’s iVendix platform to support its order management initiatives.

Over 45,000 dealers and retailers use iVendix worldwide for order management, merchandising, and assortment planning. O’Neill, makers of the most technically advanced wetsuits for men, women and kids, chose the iVendix platform to support their rep’s and customer’s ability to easily manage all aspects of wholesale ordering.

O’Neill Wetsuits IS manager Peter McAneny said, “We had long known CenterStone was the leader in B2B ecommerce in our industry. It was that stability, expertise, and proven record that convinced O’Neill that CenterStone was the best fit for us. Also, many of our dealers were already using iVendix with other top brands so adoption for them has been rapid and painless. For our dealers new to iVendix, CenterStone has an excellent support and training group that O’Neill can rely on to handle enrolment and training.”

Dave Mathias, CenterStone’s vice president of sales and marketing said, “We recognise that the landscape is changing and that B2B buyers demand highly personalised interactions. Brands want to transform their wholesale shopping experience to be 24 x 7, share accurate product availability information, move their catalogues from printed to online, and use these B2B interactions to reflect this new reality. We’re excited to be working with O’Neill because they recognise the value that comes from putting their wholesale business online.” (GK)

Fibre2Fashion News Desk – India

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