Home / Knowledge / News / Information Technology / US-based Brentwood selects Simparel Enterprise Solution
US-based Brentwood selects Simparel Enterprise Solution
20
Oct '16
Simparel, Inc., the innovator in IT solutions for the fashion and consumer goods industries, has announced that US-based manufacturer and distributor of decorative pillows and chair pads, Brentwood Originals, Inc. is set to implement its Enterprise Solution, to expand functional capabilities, streamline operational complexities, and enhance customer service.

Brentwood Originals, Inc. will replace its legacy ERP system with the end-to-end business software at its three regional offices in California (corporate headquarters), Mississippi and Ohio. In addition to streamlining the company's current IT processes, the fully-integrated Simparel platform promises to provide significant new product development, raw materials, supply chain, shop floor, warehousing, and other management capabilities that will empower the market leader to better manage product customisation, SKU proliferation, direct-to-consumer fulfilment, and other customer and consumer demands that add complexity to business processes.

When fully implemented, Brentwood Originals expects the Simparel software to be used by about 120 managers and team members across all functional departments.

Another example of the power of the all-in-one solution for Brentwood Originals is the capabilities found in Simparel PLM (Product Lifecycle Management). Originally considering a component for future use, the company discovered significant product development benefits in the module during the evaluation and has decided to accelerate its deployment.

Brentwood Originals SVP and CFO, Joel Fierberg said, “After a lengthy evaluation of systems, we decided that Simparel was our best solution to remove obstacles in our business and improve our ability to meet changing and expanding customer needs. An important goal for us with the new system is to gain greater integrity in our data. Simparel will allow us to simplify from holding often-conflicting data in multiple locations to a single source of up-to-date and accurate information. That will give us greater visibility and empower all of us to make faster, better-informed business decisions across our three locations and the entire business.”

Simparel strategic account director Jill Powers said, “We are pleased with the opportunity to work with such a professional and capable team at Brentwood Originals. We applaud their efforts to identify their needs and conduct a thorough evaluation. In addition to ensuring a great system fit, this has helped to quickly establish a very comfortable working relationship. We look forward to a strong partnership.” (GK)

Fibre2Fashion News Desk – India


Must ReadView All

Courtesy: Andritz

Textiles | On 24th Sep 2018

'Strength of economy, demographics drive nonwovens demand'

The strength of the economy and demographic trends are the main...

ITC helps bolster Chinese investment in Ethiopian textile

Textiles | On 24th Sep 2018

ITC helps bolster Chinese investment in Ethiopian textile

Major Chinese textile firms are stepping up sourcing and investment...

No-deal Brexit to entail 'substantial costs' for UK: IMF

Textiles | On 24th Sep 2018

No-deal Brexit to entail 'substantial costs' for UK: IMF

A ‘no-deal’ Brexit on World Trade Organisation terms would entail...

Interviews View All

Karel Williams, Dow Microbial Control

Karel Williams
Dow Microbial Control

'Silvadur is most rapidly adopted in areas where hygiene-conscious and...

Top executives, Textile industry

Top executives
Textile industry

Union budget 2018-19 will have positive impact on apparel industry

Sunil Rathore, Lacoste India

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Harsh Shah,

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Siddhachakra Weaving (Badiya Fashion),

Siddhachakra Weaving (Badiya Fashion)

Ahmedabad-based Siddhachakra Weaving Pvt Ltd was established in 2011 under ...

Karen Lou,

Karen Lou

Australia-based Sunseeker has been creating swimwear since 1970. Sunseeker ...

Davide Vigano, Sensoria

Davide Vigano
Sensoria

Sensoria is a leading developer of smart garments and IoMe (Internet of...

Urs Stalder, Sanitized AG

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Kevin Nelson, TissueGen

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Rupa Sood and Sharan Apparao, Nayaab

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Chandani Sahi, By Chandani

Chandani Sahi
By Chandani

By Chandani is a womenswear prêt couture brand with fusion silhouettes by...

Robert Brunner, Devereux

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search