Home / Knowledge / News / Apparel/Garments / Columbia promotes David M. Brulé as Canadian subsidiary GM
Columbia promotes David M. Brulé as Canadian subsidiary GM
29
Sep '15
Columbia Sportswear Company, a leader in global active lifestyle apparel, has promoted Mr. David M. Brulé as general manager of the company's wholly owned Canadian subsidiary, based in London, Ontario, Canada, effective immediately.

Mr. Brulé will be responsible for partnering with Columbia Sportswear Company's brand leaders to advance and execute sales, distribution, and marketing strategies in Canada, where Columbia's brands are sold to approximately 1,000 wholesale customers and directly to consumers through owned outlet stores and ecommerce sites.

Brulé has served as interim general manager and director of the company's Canadian retail operations for the past year, and previously served as director of operations from 2009 to 2011. In addition to his career at Columbia, Dave was the senior vice president of Green Earth Stores, Ltd. and served for 11 years as director of retail for Reebok Canada, Inc. In each of those roles, he led the development and successful execution of profitable retail and marketing strategies that drove profitable growth, according to a press release.

Russ Hopcus, Columbia Sportswear's senior vice president of North American sales said, “We are fortunate to have someone of Dave's character and experience to lead our Canadian team. He has a deep knowledge of the Canadian market, strong relationships with our key customers, and the full support of our corporate leadership team.”

Brulé said, “I feel privileged to have the opportunity to expand the Canadian market for Columbia Sportswear Company and look forward to continuing to work with my Canadian teammates to connect active people with their passions.”

Brulé succeeds Dave Van Trigt, who served as the company's general manager of Canada from 2012. (GK)

Fibre2Fashion News Desk – India

Must ReadView All

Courtesy: Messe Frankfurt

Textiles | On 24th Mar 2017

Over 3341 exhibitors participate in Intertextile Shanghai

More than 3,341 exhibitors from 26 countries and regions participated ...

Courtesy: Bebe

Apparel/Garments | On 24th Mar 2017

Bebe Stores exploring strategic alternatives

Bebe Stores has announced that its board of directors is exploring...

Apparel/Garments | On 24th Mar 2017

Tiruppur garment cluster hopeful of meeting export target

The Tirupur garment cluster is hopeful of meeting its target of...

Interviews View All

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search