Home / Knowledge / News / Apparel/Garments / Mobiles, clothes top items in Amazon's sale
Mobiles, clothes top items in Amazon's sale
28
Jan '16
Mobile phones and clothes emerged as the most sought after items among online buyers during the recently concluded Great Indian Sale (Jan 21 to Jan 23) on Amazon.in, the e-commerce retail giant said in a press release.

Amazon's Great Indian Sale (GIS) was three times bigger than last year's Republic Deals Parade hosted between Jan 23-26, 2015, the company declared adding that the first day itself (January 21) recorded the highest number of unit sales. It was bigger than its previous big day (Day 1 of the Great Indian Festive Sale during Diwali last year), in terms of unit sales, the release said.

Amazon Fashion showed phenomenal growth which was three times the Republic Day sale recorded in January last year and Apparel emerged as the second most sold category during Great Indian Sale 2016; first being Mobiles.

Apparel was the biggest category in terms of ordered units across Amazon.in, which was a first for Amazon Fashion in such a sale.

While all products showed over 200 per cent increase in sales, the most popular products in terms of unit sales were men's shoes, women's traditional wear, men's tops, men's sports shoes, women's tops and men's watches.

The top five popular fashion products sold were casual shoes, running shoes, men's t-shirts, sarees and kurtas. In fact, all women's items such as traditional wear, accessories, handbags, basic shoes and earrings recorded two to four times sales over January 2015.

But it is not only in India where apparel is a hotseller for Amazon. According to a recent Wall Street analyst report, clothing and accessories is a category of increasing focus for the online marketplace in the US.

Financial services company RW Baird in a report earlier this month said clothing and accessories now account for 7.4 per cent of Amazon's unit mix, up from 5.1 per cent in the beginning of 2014. Amazon now stocks 30 million items in its apparel and accessories categories as of the 2015 holiday season. That's 91 per cent more items than Amazon stocked last year. (SH)

Fibre2Fashion News Desk - India


Must ReadView All

Pakistan govt notifies 50% duty drawback on exports

Textiles | On 21st Oct 2017

Pakistan govt notifies 50% duty drawback on exports

The Pakistan government has notified the ‘Duty Drawback of Taxes...

Ghana sets up task force to clamp down on textile piracy

Textiles | On 21st Oct 2017

Ghana sets up task force to clamp down on textile piracy

Ghana’s ministry of trade and industry has set up a taskforce to...

Courtesy: Coach

Fashion | On 21st Oct 2017

US company Coach to change name to Tapestry from Oct 31

Coach Inc., a New York-based house of modern luxury accessories and...

Interviews View All

Nishank Patel
Shri Dinesh Mills Limited

Broad range of fabrics will sell well this financial year

Smith Vaghasia
Sanado India

Online remains the best destination for shopping

Mandeep Nagi
Shades of India

Women value something that is unique and has a flavour of India

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

October 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
77.1%
No
12.9%
Skip
10.0%

Total Votes: 70

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.4%
No
28.6%
Skip
10.0%

Total Votes: 70

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
85.7%
No
10.0%
Skip
4.3%

Total Votes: 70

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
75.7%
No
11.4%
Skip
12.9%

Total Votes: 70


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search