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Tory Burch partners with Chalhoub in the Middle East
19
Sep '11
Tory Burch LLC is pleased to announce its partnership with Chalhoub Group, the leading distributor and retailer of luxury brands in the Middle East. With this agreement, Chalhoub Group holds the exclusive rights to distribute and retail Tory Burch products in the United Arab Emirates, Saudi Arabia, Qatar, Bahrain and Kuwait.

“Expanding in the Middle East is a significant step for our brand,” says CEO and designer Tory Burch. ?We are excited to partner with Chalhoub Group and look forward to building a long-term business together.

The first Tory Burch boutique in this region is planned to open in fall 2011 at The Dubai Mall. The full Tory Burch collection will be available, including ready-to-wear, handbags, shoes, small leather goods, eyewear and accessories. Several additional Tory Burch boutiques are planned to open in 2012 across Saudi Arabia, Qatar, Bahrain and Kuwait.

With fashion retail in exponential growth, we are delighted to join hands with Tory Burch for its development in the Middle East. This partnership is a major addition to our portfolio and we are confident it will offer the stylish, distinctive designer looks fashionistas are looking for when shopping in the region.” says Patrick Chalhoub, co-CEO of Chalhoub Group.

Since its launch in 2004 as a lifestyle concept with multiple categories, Tory Burch has received recognition from the fashion industry, including the CFDA Award for Accessories Designer of the Year in 2008. In November 2007, the company was honored by the Accessories Council of Excellence with the award for Accessory Brand Launch of the Year. In 2005, the Fashion Group International awarded Tory Burch the Rising Star Award for best new retail concept.

Tory Burch is a luxury lifestyle brand defined by classic American sportswear with an eclectic sensibility and attainable price point. It embodies the personal style and spirit of its CEO and designer Tory Burch. Recognizing a void in the market for a designer aesthetic at a more accessible price point, Tory wanted to create stylish yet wearable clothing and accessories for women of all ages.

The Chalhoub Group is a leading retail, distribution and marketing powerhouse for renowned brands in the beauty, fashion and gift sectors. A regional group, based in Dubai with development platforms and external consulting services in Kuwait, Saudi Arabia, Egypt, Qatar, Bahrain, Lebanon and Syria, the Chalhoub Group represents some of the finest international brands in the region. Today, with coverage in 14 countries and expansion to neighbouring territories, as well as a portfolio of more than 280 luxury brands and the management of over 400 retail outlets - an appreciation of quality, excellence and luxury are the cornerstones of the Chalhoub Group.

Chalhoub Group

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