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Crown Crafts to unveil innovative crib liner at ABC Kids Expo
20
Sep '11
Crown Crafts Infant Products Inc a wholly-owned subsidiary of Crown Crafts, Inc, announced that it will unveil a new, innovative crib liner at the ninth annual ABC Kids Expo to be held in Louisville, Kentucky, on September 23-26, 2011.

The new crib liner offers parents and caregivers a unique bedding solution for cribs, cradles and portable cribs. Benefits include:

• Protects infants' arms and legs from getting caught between the slats of the crib.
• Prevents infants from dropping pacifiers or other items out of the crib.
• Mesh design helps keep sleeping areas cool and comfortable.
• Fashion colors and fabrics to go with the Company's large selection of bedding coordinates.
• Patent pending (utility).

"As consumers have come to expect from Crown Crafts, we are pleased to provide yet another innovative solution to enhance the sleeping experience of their littlest loved ones," said Nanci Freeman, President and Chief Executive Officer of the Company. "In addition to its superb functionality, the crib liner will come in attractive designs to match our wide range of nursery collections, including our popular house brands and licensed products. As a result, the response from our customers already has been very strong."

"We expect the crib liner to be another strong contributor to our healthy organic growth engine," said E. Randall Chestnut, Chairman, President and Chief Executive Officer of Crown Crafts, Inc. "New product development – along with additional, opportunistic acquisitions – will continue to be a critical component of our growth strategy going forward."

Crown Crafts Infant Products Inc, a wholly-owned subsidiary of Crown Crafts Inc, designs, markets and distributes infant and toddler consumer products, including bedding, blankets and other nursery accessories. Its sister operating subsidiary is Hamco, Inc. in Louisiana, which designs, markets and distributes bibs, bath items and other accessories. The Company's products include licensed collections as well as exclusive private label programs for certain of its customers.

Crown Crafts Inc designs, markets and distributes infant, toddler and juvenile consumer products, including crib and toddler bedding and blankets; nursery and bath accessories; reusable and disposable bibs and floor mats; burp cloths; room decor; and disposable placemats, toilet seat covers and changing mats through its operating subsidiaries Hamco, Inc. in Louisiana and Crown Crafts Infant Products, Inc. in California. Crown Crafts is America's largest producer of infant bedding, bibs and bath items.

Crown Crafts Infant Products Inc

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