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J Brand launches ultra sleek coated jeans at Paulie
19
Oct '11
Celebrity favourite J Brand has launched their ultra sleek Coated jeans which are available to buy at Paulie. Following hot on the heels of J Brand's coveted Jodhpur jeans favoured by the likes of Emily Blunt, the new Coated J Brand jeans have already had their celebrity seal of approval with the uber sexy Rihanna spotted in a glossy red pair of 901 skinnies.

The coated jeans celebrated its official launch at Fashion Night Out in New York's trendiest districts and its edgy look is sure to be a hit this winter.

“We are really looking forward to the eminent arrival of the new J Brand collection of Coated Jeans at Paulie. J Brand epitomizes everything Paulie stands for; style, luxury and seduction. J Brand is one of the more popular designer brands at our store and as far as denim goes they're one of the market leaders,” said Paul Davies, founder of Paulie.

Paulie is a luxury women's wear boutique with an online ecommerce site aimed at fashion forward 28-45 year olds. Founded in 2006, Paulie was the brain child of Paul Davis who wanted to fulfil his long standing ambition to create and build a contemporary shopping experience as once was the norm in the late fifties and sixties.

The first shop was opened in Temple Fortune and due to its success two more were opened in Marylebone and Maida Vale with an ecommerce site following in 2010. Paulie sells it's own label (designed by Paul Davis) alongside a number of well-known and niche brands from across the globe, including JBrand, Citizens of Humanity, Hogan, Hale Bob, Notify and Gold case.

J Brand Jeans


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