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Liz Claiborne completes sale of Kensie's brands
Oct '11
Liz Claiborne Inc announced that it has completed the transaction to sell trademark rights and certain other assets of its Kensie, Kensiegirl and Mac & Jac brands to affiliates of Bluestar Alliance, LLC.

Liz Claiborne, Inc. designs and markets a global portfolio of retail-based premium brands including Juicy Couture, kate spade, Lucky Brand and Mexx. The Company also has a refined group of department store-based brands with strong consumer franchises including the Monet family of brands and the licensed DKNY Jeans and DKNY Active brands.

Bluestar Alliance, LLC owns, manages and markets a growing portfolio of consumer brands including The Sharper Image, Liz Lange Maternity English Laundry, Hot Kiss, First Kiss, Harve Benard & Completely Me, Bluestar licenses its brands to a network of best in class manufacturers and retailers both in the U.S. and internationally.

Liz Claiborne Inc

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