Home / Knowledge / News / Apparel/Garments / Vivid wintery styles arrives in Max stores
Vivid wintery styles arrives in Max stores
21
Nov '11
As winter knocks the door, Max has launched a vivid wintery wardrobe allowing everyone to make a style statement while staying stylishly warm this season. Inspired by the latest international trends, Max has come up with a complete collection portraying varied flamboyant designs, colours and patterns for the whole family.

Women collection (Western):
In keeping with its woman customer's preferences to merge fashion with warmth, the Max Hi-Winter collection entails an assortment of silhouettes ranging from trendy jackets to tees to sweaters inspired by a host of themes such as Scandinavian, Evening tea party, Wall paper floral, Bohemian and Vintage Portobello.

The silhouettes are trendy while flaunting the curves indicating a perfect amalgamation of style, comfort and warmth. A wide range of ponchos, capes, throws, sweaters, jackets in varied patterns and shapes have been introduced. Tees comprises of ruched sleeves and hem, knotted hem and turtle neck printed tees.

One can get warm and cozy with exaggerated cowls of sweater dresses, jackets with inflated sleeves, printed dot, chequered long trench coats, mohair soft sweaters etc. The bottoms with style - pleated bottoms to Scandinavian stocking or Scottish tights are a rage this season.

The collection plays with a wide palette of winter colours that brings out the fun and frolic element in spite of being rustic and wintery such as ochres, olives, black, wine, greys to deep pinks, oranges, bright purple, blood reds etc...

Ethnic:
Max ethnic wear presents a delightful winter collection that is comfortable and chic for all those who believe in classy ethnic fashion. A wide variety of fabrics ranging from wool blends to acrylic viscose to 100% cotton have been introduced to offer the right amount of warmth for every degree change in weather.

A range of cardigans and 100% cotton sweaters in vibrant colours and textures is being launched for the young college girls who can pair with the fusion ensemble or slim fit tunics.

A special range of winter tunics, flat knit kurtas, corduroy kurtas have been added that is further accentuated with engineered striper fabrics, traditional motifs, fashionable necklines, liberal use of laces / trims and expensive jacquard looks.

To create a complete ethnic winter ensemble, Max has also introduced Reversible Quilted jackets have been in 2 lengths that can be worn over kurtas, knitted stylish stylised leggings and shawls that can be paired with kurtas and jamavars.

Men's collection:
A trendy mix of casuals, formals, semi-formals, sports & denims have drawn inspiration from themes like Gothic survivor, Comic outburst, Moto spirit, Old school reunion, Techno station etc.

A wide palette of winter colours gives one loads of possibilities of mix n match & layering with sweat-shirts, jackets & sweaters to choose from for young and middle aged.

The options for casuals and sports are endless with the new assortment of reversible jackets and full sleeve shirts, casual and knit blazers/ jackets, double layered shorts, shawl collar sweaters, double band jeans, jogger denims, sports sweater, flat knit tees etc..


Must ReadView All

US announces final CVD on fine denier PSF from China, India

Textiles | On 19th Jan 2018

US announces final CVD on fine denier PSF from China, India

The US secretary of commerce Wilbur Ross recently announced the...

EU consumers to gain from cheaper, safer, better e-payments

Apparel/Garments | On 19th Jan 2018

EU consumers to gain from cheaper, safer, better e-payments

European consumers can now reap the full benefits of paying online...

Courtesy: Epson

Textiles | On 19th Jan 2018

Epson's new SC F2100 enhances DTG printing

Epson, a leader in inkjet printers and digital textile printing...

Interviews View All

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Binoy Ravjani
Hero's Fashion

‘One of the recent trends in hand block printing is the indigo process,...

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.1%
No
13.4%
Skip
17.5%

Total Votes: 97

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.9%
No
28.9%
Skip
7.2%

Total Votes: 97

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.6%
No
9.3%
Skip
3.1%

Total Votes: 97

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
8.2%
Skip
9.3%

Total Votes: 97


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search