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US kidswear brand Rugged Bear to be relaunched
01
Feb '12
Rugged Bear, popular American children's apparel brand, which winded up its store in Pittsford, near New York, during last spring, is making a comeback.

The kidswear brand will be vended through domestic departmental outlets.

New York City's TRB Acquisitions LLC, which acquired the brand post liquidation, is now relaunching the label for fall.

The brand would thus once again hit the stores in July, and would initially be offered in Von Maur, Lord & Taylor and Peebles.

While Peebles outlets are located in Geneva, Canandaigua and Newark, Lord & Taylor owns an anchor outlet at Eastview Mall in Victor, and Von Maur is slated to unveil its first outlet in Rochester in 2013.

Rugged Bear offers a complete range of kidswear for newborns, infants, toddlers and young children.

Fibre2fashion News Desk - India

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