Home / Knowledge / News / Apparel/Garments / 'Flirt' really works in Munich!!
'Flirt' really works in Munich!!
09
Feb '12
The radiant, optimistic yellow tone chosen as a trend and guiding colour by MUNICH FABRIC START this season not only conveyed positive energy to visitors and exhibitors alike amidst the ice-cold Munich winter. These also delighted at the increased footfall, trade visitor quality, diverse programme of trend lectures, panel discussions and events and, last but not least, the smooth operations and top-class service over the three days of the exhibition from 31 January to 2 February.

This time some 800 exhibitors from 36 countries presenting their additionals and fabric collections for the 2013 Spring/Summer season on just under 50,000 square metres along with the pleasant, relaxed working atmosphere plus an “all-inclusive” package of trend information, factual discussions and industry get-together attracted some 17,600 visitors to the Isar – 4% over the previous year.

In addition to the entire Germanspeaking fashion industry gathering here twice a year, the proportion of foreign visitors has also seen a continuous rise. Even buyers from Australia made it to Munich all the way from Down Under.

Yet trade fair organisers Sebastian and Wolfgang Klinder and Frank Junker were delighted with the quality even more than they were with the quantity of visitors. M,O,C, exhibition halls and the Zenith Hall welcomed names like C&A, H&M and Marks & Spencer to Mustang, Drykorn, Marc O'Polo, Tommy Hilfiger and Mac not forgetting Hugo Boss, Jean Paul Gaultier and Armani. “I am a fan of MUNICH FABRIC START. We are represented with over 50 teamsters here,” said the creative boss of Boss Black, Kevin Lobo.

This year's motto “Flirt” and the trend colour Lemon Tonic, omnipresent throughout the exhibition halls, reflected the positive mood in the sector And now that raw material prices and related discussions have at last calmed down, a focus on essentials i.e. trends and themes is now possible again.

The lavishly designed Colour Forum in the foyer, the trade fair's colour card as well as the new “Colourcode” with correspondingly dyed trend yarns were all increasingly used as a source of inspiration. Additional information came care of renowned publishers and trend agencies like Mudpie, Trend Union, Peclers Paris and View, pooled in the Trendlab, as well as from a great number of lectures and roundtable discussions held at different locations over the three days of the trade fair.

The kick-off event was organised by MUNICH FABRIC START in cooperation with the new trend book Molecule at the Spiegelsalon on the Zenith premises on the first evening of the trade fair. Among others certified psychologist, market researcher and CEO of the market research institute Rheingold, Stephan Grünewald, philosophized very entertainingly on how consumers “work”. He has identified six trends in times of crisis: consumption carnival, the new power to act, bargain hunting, performance increase, the restoration of citizen values and finding refuge in one's home country and region. In his view consumers are longing for an ideal, carefree world.

Must ReadView All

Textiles | On 20th Jan 2017

TEA expects budget to upscale textile skill industry

The Tiruppur Exporters’ Association (TEA) has requested the Central...

Textiles | On 20th Jan 2017

Bangladesh could earn $60 billion in exports by 2021

Bangladesh is expected to earn over $60 billion in exports by the...

Courtesy: PIB

Textiles | On 20th Jan 2017

Govt to help Tangaliya weavers purchase looms: Irani

Government of India will facilitate Tangaliya weavers in purchase of...

Interviews View All

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search