Home / Knowledge / News / Apparel/Garments / VFNO event will support Australian fashion & retail sector
VFNO event will support Australian fashion & retail sector
03
Sep '12
Sydney CBD fashion retailers are poised for the world’s biggest fashion and social shopping event, Vogue Fashion’s Night Out (VFNO) on Thursday, September 6.

This year’s VFNO is expected to draw unprecedented footfall to the CBD shopping precinct with numbers expected to smash attendance from previous years, the ‘one-night-only event’ will attract over 120,000 shoppers all eager to shop like a Vogue VIP!
 
The global Fashion’s Night Out phenomenon, founded by Anna Wintour in 2009 with the intention of helping retailers survive the GFC, has since been endorsed by some of the world’s leading fashion authorities and celebrities including Karl Lagerfeld, Marc Jacobs, Victoria Beckham and Gwyneth Paltrow. This year, 19 capital cities will take part including London, New York, Paris, Milan, Berlin and Sydney.
 
Clover Moore, Lord Mayor of Sydney said, “Each year the response from participants of Vogue Fashion’s Night Out is outstanding. The event is a real drawcard and we’re proud to be supporting the city’s retailers. More than 600 retailers have confirmed their participation this year. It promises to be even bigger and better than previous years.”
 
This year VFNO will bring Sydney’s CBD to life like never before with activations from more than 600 participating retailers and special guest appearances by celebrity songstresses; Jessica Mauboy, Megan Washington, Sarah De Bono, Diana Rouvas and Emma Louise Birdsall who will entertain shoppers with live performances throughout the CBD making this the biggest Fashion’s Night Out since the event launched in Australia.
 
Vogue Australia Editor-in-chief Edwina McCann said, “Vogue Fashion’s Night Out is an initiative designed to support our Australian fashion industry. Vogue Australia is excited to engage shoppers in a free event, which is a global celebration of fashion, fun and shopping. This year’s theme ‘Fashion Meets Music’ is certain to entertain shoppers with special performances located throughout Sydney’s CBD. With hundreds of retailers involved we are expecting thousands of shoppers to enjoy the exclusive world of Vogue brought to life for one-night-only’.”
 
The free event for shoppers will launch with a public opening ceremony and performance by Jessica Mauboy at 4.45pm outside Westfield Sydney in Pitt Street Mall. Retailers across the Pitt Street, Castlereagh Street, George Street and QVB precincts (including; luxury stores, shopping centres, department stores and high street stores) will delight shoppers with one-night-only offers, performances and extended trading hours. Martin Place will be transformed into the Vogue Precinct, featuring pop-up stores, food trucks and DJs to keep the celebration flowing throughout the Sydney CBD.
 
For a gold coin donation shoppers will be able to purchase an exclusive VFNO custom designed ‘VOGUE’ tattoo, with proceeds donated to the Murdoch Children’s Research Institute. Now in its third year in Australia, VFNO is proudly supported by the City of Sydney, Westfield Sydney, Nokia, eftpos and this year’s naming rights sponsor Belvedere Vodka.

Vogue Fashion's Night Out (VFNO)

Must ReadView All

Textiles | On 29th Apr 2017

Textile sector may have uniform GST rate: Irani

The textile sector could have a uniform Goods and Services Tax (GST)...

Textiles | On 29th Apr 2017

EU rules needed to curb textile worker exploitation: MEPs

European Union (EU) rules are needed to oblige textile and clothing...

Apparel/Garments | On 29th Apr 2017

US retail operating growth to be 1.5-2.5% in 2017: Moody's

The forecast for operating income growth in the US over the next 12...

Interviews View All

Smarth Bansal
Colorjet India Limited

We would like to venture more companies into the Indian market

Frank Gossmann
Rotorcraft AG

‘RT3 motto is: Do not check millimetres, check colours.’

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X