Home / Knowledge / News / Apparel/Garments / Olympics & sunshine boost demand for sportswear in UK
Olympics & sunshine boost demand for sportswear in UK
21
Sep '12
Official retail figures, released by the Office for National Statistics (ONS), paint a surprisingly rosy picture of retail sales in August, said the British Retail Consortium (BRC).

The ONS numbers show the total value of sales (not seasonally adjusted) was up 3.4 per cent on August 2011, an improvement on July. The BRC's own Retail Sales Monitor, published two weeks ago, showed total sales growth of 1.6 per cent - which was down on July and, barring distortions from Easter timings, made August the worst month this year. 
 
The official figures suggest sales growth was driven by food and clothing and footwear – partly as a result of the Olympics and sunshine boosting demand for party food and drink and sportswear. They also confirm that online sales slowed as people found themselves otherwise engaged.
 
British Retail Consortium Director General Stephen Robertson said: "The strength of these figures and the improving trend is a surprise. Results reported to us by retailers show that, while the Olympics were spectacular, they didn't inspire the hoped-for retail rush leaving August's overall sales growth much weaker and down on July. 
 
"The Games certainly produced a feelgood effect but generally that didn't translate into many extra sales as people found sport more enticing than shopping. The ONS' own evidence on the knock to online retail growth confirms our own findings that the Olympics were a big distraction from buying for many. 
 
"Disposable incomes are still under immense pressure and conditions remain a huge challenge for customers and retailers with few reasons for immediate optimism.
 
"As the vital run-up to Christmas begins, retailers are still looking for a convincing revival in consumers' confidence and willingness to spend."   
 
 

British Retail Consortium


Must ReadView All

Textiles | On 22nd Jul 2017

India’s cotton textile exports fell in FY17: Tamta

The overall export of cotton textiles from India declined in 2016-17...

Textiles | On 22nd Jul 2017

Warangal textile park gets environment clearance

The Kakatiya Mega Textile Park, coming up in Warangal district of...

Textiles | On 22nd Jul 2017

Stella McCartney, Bolt Threads partner for eco fashion

Fashion designer Stella McCartney has partnered with Bolt Threads for ...

Interviews View All

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X