Home / Knowledge / News / Apparel/Garments / Online lingerie retailer Peches launches new snow range
Online lingerie retailer Peches launches new snow range
29
Sep '12
Peches, one of the most popular lingerie online stores, announces the Snow Collection, its winter lingerie line to welcome the chill season.

With winter just around the corner, these exclusive designs are being brought in to celebrate the chilly season. Inspired from snow and ice, white has been liberally used in designing these adorable lingerie must-haves.

Exclusive designs that have mass appeal throughout the world, the snow collection is one more feather in the cap and has already become quite the rage with Peches’ loyal following. Especially in India, Peches seems to have become the favored brand for exclusive high-end lingerie.

The Snow collection is a catalogue of all must-have lingerie types that every woman should aspire for. Comfortable as well as seductive, the lingerie has caught on the imagination of many Indian women with many products already on the verge of going out-of-stock.

The most popular products being the Push Up Bra with Underwire Cup; the Baby Doll Sleepwear and Hipster Panty With Comfort. For e.g. the Push Up Bra with Underwire Cup is an elegant Polyamide, Lycra and Cotton combination that are comfortable on the breasts as well as lifts them up to provide an exciting effect.

Explaining about rising popularity of Peches, Mital, Peches Sales Manager, India said, “Sexy lingerie seems to be the latest trend that is gradually becoming a statement of freedom for the modern woman in traditionally conservative societies.

For example in India, the lingerie scenario is changing with our customers loving the risqué factor that comes with International sexy lingerie styles. They are no longer content with the traditional look and our sales certainly throw up exciting future for the Indian lingerie market.”

When talking about popularity of the Baby Doll Sleepwear and Hipster Panty With Comfort, Mital suggests, “Its the bold look of the Baby doll that is key to its popularity. It brings a naughty and adventurous feel to the wearer. Not only does it enhance the figure, but also bring about a glamorous feel. Similarly, popularity of the Hipster Panty seems to be its exotic design.

“The sexy mesh and fabric combination brings out the wearer’s sexiness by its sheer nature. Exquisitely embroidered panels give a touch of elegance and make it an extremely desirable lingerie product. Most of our lingerie lines, including the Snow collection have tempered Western designs to Indian tastes. I think that is what seems to make us one of the most popular online lingerie stores in India.”

Peches


Must ReadView All

Apparel/Garments | On 21st Jul 2017

Walmart opens new fulfillment centre in Davenport

Walmart has opened a new e-commerce fulfillment centre in Davenport,...

Courtesy: ITMF

Textiles | On 20th Jul 2017

ITMF'17 themed on tech, trade, climate in disruptive times

The International Textile Manufacturers Federation (ITMF), an...

Textiles | On 20th Jul 2017

RIL’s Q1 FY18 petrochemicals revenue up 22.9% y-o-y

Reliance Industries Limited (RIL) has reported its financial...

Interviews View All

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Varinder Singh Jawanda
Trendy Bharat

Sizing and fitting issues are inherent problems for companies expanding...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X