Home / Knowledge / News / Apparel/Garments / Thailand's Boutique New York City to open Spanish outlet
Thailand's Boutique New York City to open Spanish outlet
Dec '12
Thai retailer Boutique New York City has entered into a partnership deal with the Spanish fashion brand Trucco. The retailer is soon going to open the Spanish-owned women's clothing brand’s first flagship store in Bangkok.
The 127 square metre outlet, built with an investment of 10 million baht, would feature nearly 15 to 20 pieces from twelve to fifteen collections every season, said Bangkok Post.
Affected by the rising wages and scarcity of skilled workers in Thailand, Boutique New York City has started marketing more imported fashion brands than the domestic ones in recent times.
In addition to its Trucco outlet, which is scheduled to open in January 2013, the retailer has brought many other international brands, including Adolfo Domiaacnguez, Guy Laroche, L'Officiel, Feraud, GSP and Jousse, to Thailand in the past.
Even though the company has shifted its focus to market more of imported products, it also plans to export personal brands to foreign shores after the forthcoming Asean Economic Community in 2016. The firm has earlier exported its apparels to Malaysia, Myanmar, Cambodia and Singapore.
Founded in 1984, Boutique New York City is a womenswear specialist owning more than 100 branches in all over Thailand.
Part of Spanish women’s clothing firm Situ S.A, Trucco operates more than 200 stores in several countries, such as Portugal, the Czech Republic, China, Saudi Arabia, Mexico, Singapore, Japan and Hong Kong. 

Fibre2fashion News Desk - India

Must ReadView All

Apparel/Garments | On 6th Dec 2016

Alibaba merges Juhuasuan with Tmall.com

In a business reorganisation, aimed at making it easier for merchants ...

Courtesy: EFI Reggiani

Textiles | On 6th Dec 2016

EFI Reggiani shows inkjet textile solutions at India ITME

EFI Reggiani, a leading technology provider of a full range of...

Textiles | On 6th Dec 2016

Indonesian textile sector urges govt to regulate imports

The Indonesian textile industry urged its government to regulate...

Interviews View All

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Divyesh Mashruwala
Akshar Industries

Surat dominates foiling, embossing and pleating

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Pranav Mishra

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Sonam & Paras Modi

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search