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Premium Spanish brand Desigual climbs on board Jabong.com
03
Jan '13
Jabong.com, India’s leading fashion and lifestyle e-store, announced the introduction of premium Spanish brand, Desigual which will be exclusively available on its website. Jabong.com has always been acknowledged for bringing the latest fashion & lifestyle trends and Desigual is famous for its bright and colorful designs.

Desigual’s latest collection and products are present in over 71 countries worldwide. The company currently has stores in Madrid, Barcelona, Paris, London, New York, Amsterdam, Berlin, Lisbon, Bahrain, Dubai, Saudi Arabia, Singapore, Athens, Kuwait, Moscow and Cairo, among others, as well as an extensive presence in the best shop windows in Japan, the UK, Hong Kong, Korea, Australia, Germany, France, Italy and Scandinavia. Last year, Desigual has opened stores in London, Russia, Paris, Los Angeles and Prague.

Jabong.com is the exclusive online partner for Desigual. Jabong showcases the best collection from top brands and this is not the first time that Jabong.com has associated with an International brand. With an exclusive assortment 750+ Indian as well as International fashion and lifestyle brands, Jabong.com have always been the first choice for enthusiastic online shoppers.

Mr. Jordi Balsells, Vice President AP, Desigual said, “It gives us immense pleasure to introduce Desigual in India, Retail in India has grown by 43% and reached till 60% penetration among online users, but is still below world average. This shows the huge potential that the retail category holds in India with online retail filling the distribution and convenience gap. We look forward to the association with Jabong.com.”  He further added “Our brand started in 1984 with our slogan ‘Desigual, it’s not the same’, India is a new market for us and with infinite potential, we are confident, we will have a good response from the country. “

Speaking on the occasion, Mr. Arun Chandra Mohan, Co-Founder, Jabong.com said, “We are extremely delighted to tie up with Desigual. We are the exclusive online partner for Desigual in India and our constant endeavor is getting the new range of product lines to our customers. The fashion apparel market in India is growing tremendously, therefore we see a huge market potential for international brands in this segment.

"According to the latest Assocham report, Retail category has grown to 37.5 million unique visitors a month, with an overall growth of 43% annually. Amidst this fashion revolution, we have witnessed a tremendous growth in the industry in the last 12 months. Jabong.com has always been very selective about the brands that are being presented on its website. Having flourished amongst a brand conscious audience, we are hopeful of a positive response for Desigual in India and plan to do more such tie- ups in the coming future.”

The Spanish brand offers collection for men, women and kids, creating positive emotions through bright and vibrant apparels for everyone with a clear vision: to share happiness, love for life and unconventional spirit. Desigual manufactures apparels, footwear and fashion accessories for today’s flamboyant generation.  Truly representing Spanish fashion statement, Desigual’s collection in India will be at par with international fashion trends that promises an elite fashion experience.

About Jabong.com

Jabong.com is India’s leading fashion and lifestyle e-store. Jabong.com offers 750+ brands and more than 50,000 products in the offering. With a keen eye on the latest fashion trends Jabong.com offers the widest assortment of fashion and lifestyle brands across categories such as shoes, apparel, bags, and accessories.

Jabong.com


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