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Sue Wong offers new kind of Investment Dressing
31
Jan '13
Sue Wong’s latest collection has arrived at major department stores nationwide as the first part of the fashion industry’s scheduled spring deliveries. Recognized for its lavishly romantic designs, Sue Wong has become among a select roster of brands reshaping the industry with more fashion and couture quality manufacturing at accessible pricing for the new economy.

The Sue Wong Collection offers a range of cocktail dresses and full-length evening gowns with hand embroidered embellishments and beading on fine fabrics created as both “event” and “investment” dressing. Even as the garment industry adjusts to new consumer spending practices, the Sue Wong price points have given its pieces a singular advantage by making them affordable across a broader market range.

While the label is already popular among fashion aficionados, it has also recently gained a fast growing following in the bride-to-be demographic for offering gowns ideal for weddings for under a thousand dollars.

Industry observers credit Sue’s inimitable combination of red carpet-ready designs and astute understanding of modern women’s lifestyles for the continued success of the brand. Influential retailers point to some key pieces in the latest collection among the coming season’s potential bestsellers including: a ruby sheath dress with multi-strap back and all-over corded embroidery; a pearl tone cap sleeved cocktail number with floral soutache trim; an emerald sleeveless dress with illusion yoke and satin floral embroidery; and an amethyst strapless hand-beaded column gown.

ABOUT SUE WONG

For over two decades Sue Wong has been astonishing fashion aficionados with collection after collection of ravishing dresses that prove both timeless and timely. Distinguished by the impeccable quality of traditional couture dress making, her designs are suffused with Old Hollywood glamour, steeped in romance and mystery while being utterly modern and accessible to women everywhere.

Sue continues to forge new ground in defining fashion that transcends generations and boundaries even as she creates masterpieces of passion and desire expressed through inimitable style.

Sue Wong


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