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BIBA introduces women’s ethnic S/S fusion fun line

February 25, 2013 (India)

BIBA, the leading Indian wear brand has unveiled its Spring/Summer 2013 collection, highlighting the trends in women’s ethnic wear for the season.  Keeping spring’s freshness and energy in mind, BIBA has designed three new collections - Flamingo; Aqua & Paloma, for today's fashion forward Indian woman- the 'BIBA woman'.

The collections showcase experimental prints in new and exotic colors, whimsical patterns and fresh cuts. The collections have a high fashion quotient as they combine chic and ethnic in a manner that is bold and graceful, casual and classic, all at the same time! 

Flamingo

Taking inspirations from lively color kaleidoscope of the exquisite Flamingo bird and its unique shades of whites, orange, pink and reds – this fusion fun collection is like the spectrum of the rainbow spreading happiness and vibrancy in otherwise dull summer mood.

Colorful geometric & contemporary motifs have been used in the collection to give an appeal to the collection. Special detailing of colored rivets, snap buttons, drawstrings and quilting adds character to the pieces. Extremely fusion and an apt fun day wear, Flamingo collection boasts of cuts which are a mix of modern and classic.

Aqua

Inspired by the beautiful shade of the natural oceanic beauty of Aquamarine - shades that vary between blues and greens is the key inspiration for this collection. The classic indigo or “neelika” has been the essence of Indian textiles over many years and the same has been played with white.  Kalamkari hand drawn motifs are infused to create a wide range of silhouettes to match all your moody blues this summer.

Range incorporates array of chic indo-ethnic outfits’ like- skirts, short kurti, maxi look kurtas, long anarkalis aerostatic multiple kali ghera are the main statement look of the collection

Paloma

Named after renowned jewelery designer - Anne Paloma Picasso, the collection takes inspiration from designer’s bold and attractive designs. Statement block motifs and catchy prints are highlighting factors of this collection.

Redefining ancient woodblock print technique, outfits in the Paloma collection encompasses smart block prints in bright hues on white, giving this age-old technique a whole new dimension and meaning. 

All ensembles are made from 100% cotton & cotton blends and pairing with denims, tights, anklets, skirts or crops will complete the stylish summer look, perfectly.

About BIBA:

BIBA, a synonym for pretty women in Punjabi, is literally a home grown ethnic wear brand, started by Mrs. Meena Bindra from her house in Bombay with a partly sum of eight thousand, way back in 1988.

Soon, the brand started spreading its wings in and around the city as the product’s styling and beautiful hand block prints started getting fantastic response from the local communities, including many filmstars as well. The retail revolution in the country gave the brand the desired recognition and an opportunity to grow across the country.


BIBA
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