Home / Knowledge / News / Apparel/Garments / Portico & Parasol unveils sun-protective swimwear line
Portico & Parasol unveils sun-protective swimwear line
16
Mar '13
Portico, the new worldwide leader in luxury vacation homes for families, has teamed up with the new luxe resortwear brand PARASOL to create the PARASOL for Portico Swim Collection, an exclusive line of sun-protective swimwear inspired by Portico’s tropical locales for boys, girls and moms.

Founded by moms Alexandra Kotur, former Style Director at American VOGUE, and Tiffany Moller, PARASOL marries beautiful design with the functionality of protecting the health and beauty a child’s skin. The brand’s unique UPF (ultraviolet protection factor) 50+ resort-wear absorbs 98% of the sun’s radiation before it hits the body, both in and out of water.

Inspired by the turquoise waters of Portico’s exotic escapes, the PARASOL for Portico collection includes a selection of stylish swimsuits and swim shirts that ensure everyone still looks beach chic while reaping the benefits of PARASOL’s UPF technology protecting families from the sun’s harmful rays.

“Approximately 70% of our members have children under the age of 12 years old so we understand firsthand the importance of protecting a child’s skin while on vacation,” says Cathy Ross, COO of Portico. “At Portico we believe in making our member’s stay worry-free. Through our partnership with PARASOL and our recent collaboration with global family brand Kidville we have been able to give our members the tools to relax knowing their children are entertained and protected.”

The PARASOL for Portico collection includes:
- Girl’s printed turquoise paisley bathing suit with matching pants, shirt and shorts
- Girl’s solid white swim shirt with turquoise trim
- Boy’s shark swim shirt with turquoise sleeves
- Mom’s turquoise and navy color-blocked swim shirt

“As a family, we have always preferred to stay in homes over hotels. This is why Portico was such an obvious fit when selecting our first travel partner – you get the best of both worlds,” says Kotur, PARASOL co-founder and Creative Director at Town&Country magazine. “Not only were we inspired by Portico’s exotic collection of homes around the world, we wanted to capture the joy Portico families experience while on vacation together.”

About Portico

Portico is a growing new travel club that offers members-only access to an ever-expanding portfolio of luxury residences in over 60 of the world’s best vacation destinations…at a surprising value. Portico creates a highly personalized travel experience on every vacation, appealing to couples, friends and families alike.

Portico


Must ReadView All

Textiles | On 20th Sep 2017

India needs to double cotton farmers’ income: top official

India needs to double the income of cotton farmers and non-farmers...

Textiles | On 20th Sep 2017

Pakistan seeks more JVs with China: textile minister

The Pakistani Government wants to forge more joint ventures (JVs)...

Apparel/Garments | On 20th Sep 2017

Egypt’s garment exports touch $941 million in 8 months

Egypt's garment exports touched $941 million in the first eight...

Interviews View All

Binoy Ravjani
Hero's Fashion

‘One of the recent trends in hand block printing is the indigo process,...

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
74.5%
No
12.8%
Skip
12.8%

Total Votes: 47

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.7%
No
25.5%
Skip
12.8%

Total Votes: 47

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
6.4%
Skip
6.4%

Total Votes: 47

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
70.2%
No
10.6%
Skip
19.1%

Total Votes: 47


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search