“In fact, a recent study revealed that 70 percent of the public believe that uniforms make employees look neater and more professional. This award recognizes the businesses that have made employee appearance and guest satisfaction a priority.”
“From polo shirts to custom suiting, apparel designs have a substantial impact on how a customer views a business,” said Richard Lerman, President and CEO of the NAUMD. “In fact, a recent study revealed that 70 percent of the public believe that uniforms make employees look neater and more professional. This award recognizes the businesses that have made employee appearance and guest satisfaction a priority.”
Since 1978, NAUMD’s IOY Awards has honored the wearers, manufacturers and distributors that have mastered the concept of fashion and function within image and market planning. Specifically designed to assist in identifying staff and professionals, image apparel can also extend a company’s brand, increase safety, enhance interior décor and improve employee morale. Winners in each category represent apparel programs with distinct purposes or functions within their industry.
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