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Performance Days to display workwear collections on May 15
Apr '13
The 10th PERFORMANCE DAYS is poised at the starting line! On May 15-16, 2013, when the gates to the trade fair open, everything turns once again to the selection of the right fabrics for the coming sport and workwear collections. To assist every product manager in finding the perfect fabric, PERFORMANCE DAYS is providing a number of networked tools that can be used to map your way quickly and easily to just the right exhibits and materials. This is not only possible in reality, but also virtually - a real fabric finder!

The PERFORMANCE DAYS Trade Fair is known for its good working atmosphere and its high value selection of fabrics. This evaluation is confirmed by survey results and the steadily growing numbers of exhibitors and visitors. Trade fair organizers have once again created a labor saving innovation that helps product managers and designers to quickly and reliably find the optimally suited fabrics for their future collections by integrating various online and offline tools to create the perfect fabric finder.

Whether real or virtual, PERFORMANCE DAYS provides visitors' services that are unmatched. The organizers at PERFORMANCE DAYS have managed the real and virtual integration of exhibitors to provide a variety of information and work tools:

It all starts at the PERFORMANCE FORUM. This is where 24 trend setting fabrics are displayed by topic on nine forum tables. These can be browsed and highlighted by name in the PERFORMANCE NEWS and also have assigned QR codes that can be scanned directly at the forum table. Scanning the QR code lets the visitor view all relevant data about the material and manufacturer on a mobile phone. In this way, visitors can create a "favorites" list of the fabrics at the fair, either in the actual newspaper or digitally in their mobile phone. This facilitates visits with the manufacturers making them more effective as the preferred fabric has already been highlighted and a sample can be quickly and easily made available for discussion right at the stand.

If anyone wants to expand their wish list after the trade fair, they can do so digitally as well. After the trade fair is over, all forum fabrics are posted in the product library on the trade fair web page, to include a data sheet and photo! The web page also has the QR codes integrated in the data sheet, which means any favorites list created digitally can be expanded easily and quickly. Even if you have misplaced your copy of the trade fair newspaper PERFORMANCE NEWS in all the excitement, you can always retrieve the valuable information online — the forum tables and the entire newspaper.

But there is more: Often there is simply not enough time to visit all of the interesting exhibits at the fair. In this case, PERFORMANCE DAYS offers a unique service. The website "365PerformanceDays" is accessible from a link on the PERFORMANCE DAYS website. Visitors can take a virtual tour of the exhibit stands and the PERFORMANCE FORUM, or initiate contact to the manufacturers and sample the tabs. The respective forum fabrics are highlighted and described again in the virtual exhibit stands.

Through the integration of the trade fair, newspaper, QR scans, online product library, and an online trade fair portal PERFORMANCE DAYS provides an incomparable source of efficient and complete information, which enables the expert visitor to stay informed about the most important fabrics before, during, and after the trade fair. Unrivalled service and unequaled satisfaction! 

Performance Days

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