THINX high-tech underwear bags TriBeCa Innovation Awards

26 Apr '13

4 min read

“Part of our focus at THINX was to provide styles that would appeal to women at every level, whether she was in college with a limited budget, or a more mature professional who has a preference for elegant underwear made of superior materials,” says Antonia Dunbar, THINX co-founder and COO.

Echoing a similar viewpoint, Alexis McClay, NAVEN co-founder and head of business strategy, says, “When Miki and Radha approached us to collaborate on one of the designs, we knew this would help to widen the reach of THINX and its mission. We were excited to collaborate for women around the world and couldn’t be happier with the result. Girls supporting girls!”

About THINX

THINX is a high-performance, yet beautiful underwear that's leak and stain resistant, moisture-wicking, anti-microbial and easily washable. Created to be the smartest underwear for “every day of the month,” this idea crosses over into the developing world with a "buy one-fund seven” model through a partnership with AFRIpads, a Uganda-based organization that employs local women to create washable, re-usable cloth pads for women and girls so that they can continue school or work on pace with male peers. For every pair of underwear sold, 7 cloth pads will be produced for women or girl in need.

THINX

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