Home / Knowledge / News / Apparel/Garments / Debenhams unveils seductive lingerie line 'Reger Noir'
Debenhams unveils seductive lingerie line 'Reger Noir'
24
Sep '13
Debenhams announced that it is launching a new range of seductive lingerie from one of its most established designer collaborations, Reger by Janet Reger.

Reger Noir by Janet Reger is a 21 piece collection of luxurious lingerie sets, glamorous basques and even a sexy satin embroidered eye mask. Both contemporary and alluring, the range embodies sheer luxury and indulgence with a smouldering colour palette.

As part of the Designers at Debenhams stable, the retailer has worked closely with Aliza Reger (daughter of Janet) to bring the well-known Reger heritage to the high street.

Says Aliza Reger: “My mother was unquestionably the first lady of lingerie and the Reger Noir collection remains true to her vision for luxurious, feminine, sexy lingerie.

“Today, more than 40 years on from our first sale, we are extremely proud to be offering that same legacy to every corner of the UK through our partnership with Debenhams. After all, every woman deserves to look great and feel sexy.”

The thirteen year partnership has seen sales of more than one million bra and brief sets and the collection is ideal for Christmas gifting.

Sharon Webb, Head of Debenhams Lingerie Buying and Design says; “Reger by Janet Reger is one of our most successful lingerie brands and key to our unrivalled collection of Designers at Debenhams.

“The Reger Noir by Janet Reger collection embodies the brand’s core values of design, intricate details, comfort and fit, but with a sexy and alluring edge. The range includes low cut bras, smaller knickers with flirtatious bow details, peek-a-boo keyhole details and exquisite laces, silks and satins.

“We are thrilled to be offering a more luxurious and seductive collection in time for Christmas. Reger by Janet Reger lingerie continues to be the quintessential romantic gift. It’s the brand that men in the know gravitate towards at certain times of the year”.

From its launch in 1967, Janet Reger’s mainline was synonymous with femininity, seduction, romance and glamour. The brand’s introduction turned lingerie on its head with its innovative approach and paved the way for other designers in this arena. Celebrity fans included Joan Collins, Princess Margaret and Kylie Minogue.

Debenhams


Must ReadView All

Serbian economy minister Goran Knezevic (left) and Taypa president Mesut Toprak after signing the MoU. Courtesy: Serbian Government/SeeNews

Textiles | On 20th Oct 2017

Turkish group Taypa to build textile factory in Serbia

Turkish textile group Taypa will invest euro 35 million ($41.2...

China’s textile & apparel exports rise 4.3% in Sept ’17

Textiles | On 20th Oct 2017

China’s textile & apparel exports rise 4.3% in Sept ’17

Registering an increase of 4.3 per cent year-on-year, the exports of...

Courtesy: Messe Frankfurt

Textiles | On 20th Oct 2017

Heimtextil to focus on textile solutions for architects

Heimtextil 2018, world's leading trade fair for home and contract...

Interviews View All

C. Dhandayuthapani
Mag Solvics Pvt. Ltd

ITME 2016 exploited our full strength like never before

Janak Dhamanwala & Sunil Dhamanwala
Jansun

Moving towards sustainability is also a social change

Nitin Bhatia
Trend Arrest

Setting up a brand for online selling is easy, but running the brand is not

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

October 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
77.9%
No
13.2%
Skip
8.8%

Total Votes: 68

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.8%
No
27.9%
Skip
10.3%

Total Votes: 68

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
85.3%
No
10.3%
Skip
4.4%

Total Votes: 68

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
75.0%
No
11.8%
Skip
13.2%

Total Votes: 68


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search