Home / Knowledge / News / Apparel/Garments / Princesse Tam.Tam bags best intimates design award at WGSN
Princesse Tam.Tam bags best intimates design award at WGSN
11
Nov '13
Princesse Tam.Tam bagged the best intimates/swim design team award at WGSN. Staged by WGSN, the world's leading fashion forecaster, the WGSN Global Fashion Awards recognise and reward brilliance in fashion and retail design across the globe.

The awards were presented at a star-studded, exclusive gala event at the Victoria & Albert Museum in London.

Princesse tam.tam was founded in 1985 and is now a global brand producing lingerie, swimwear, resortwear, homewear and sportswear with a worldwide network spanning 48 countries, 160 boutiques and a dedicated e-store.

All this stemmed from small beginnings when sisters, Loumia and Shama Hiridjee, opened a gift shop in Montparnasse, Paris inspired by the fragrance and colours of their childhood in Madagascar. Soon they created a range of lingerie inspired by a Josephine Baker film, Princesse tam.tam. The company continued to grow becoming a subsidiary of Fast Retailing in 2006. On 26 November 2008 Loumia and her husband Mourad tragically died in the terrorist attacks in Mumbai.

Today the brand is headed by Pierre-Arnaud Grenade who presides over 792 employees, 96% of whom are women. Over the past three years, the brand has renewed itself with the launch of a new store concept, new ranges and collections (homewear and sports), and international expansion with the opening of the first shop in Japan in 2012.

All the bras, briefs and swimwear are worked on by the machinists in Princesse tam.tam’s workshops in Paris and its specialist design team using Calais lace, European cotton and Chinese silks. Each bolt of cloth is checked for uniformity of colour to ensure consistently high standard for each product. Sizes and elasticity are reassessed for each design as comfort is key, and so is fashion which is at the heart of every collection. Each season brings its own exclusive prints and fabrics, which are used in unexpected ways creating a new twist and taking technical expertise one step further.

WGSN


Must ReadView All

Coats acquires yarn manufacturer Patrick Yarn Mill

Textiles | On 12th Dec 2017

Coats acquires yarn manufacturer Patrick Yarn Mill

Coats, the world’s leading industrial thread manufacturer, has...

India’s garment imports from Bangladesh up 56% post-GST

Apparel/Garments | On 12th Dec 2017

India’s garment imports from Bangladesh up 56% post-GST

India has imported $87.4 million worth of readymade garments from...

Courtesy: Badger Sportswear

Apparel/Garments | On 12th Dec 2017

Badger Sportswear acquires Alleson Athletic

Badger Sportswear, a leading manufacturer of athletic apparel and...

Interviews View All

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Urmil Arya

Sushila International, a well established textile organisation established ...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search