Home / Knowledge / News / Apparel/Garments / Thrifty customers veer towards Tuxedo suits
Thrifty customers veer towards Tuxedo suits
Dec '13
Tuxedo sales are on the rise as thrifty men make a wise investment, according to Tu at Sainsbury’s. With the arrival of the party season, the retailer has seen sales of their formal dinner suit grow by 85% so far versus last year.

With the option of an affordable, yet stylish dinner jacket and trousers, it is often cheaper in the long run to invest in an evening suit which can be worn again and again. From Christmas balls, through to formal weddings and proms, the tux is a timeless choice for black tie events.

The increase in sales and demand is being attributed to the ‘cost per wear’ formula, where savvy customers are counting the value of a one off purchase compared with hiring per event.

Says Sainsbury’s Head of Menswear, Seth Harrington: “Our customers are cutting the cost of Christmas by investing in our fantastically priced Tu tuxedo rather than splashing out on a one-off hire for a similar price. Following strong sales of our tuxedo jacket and trousers last year, we’re predicting almost double sales this season.”

Young men are helping drive sales of the Tu tuxedo, with over a quarter (27%) of would-be ‘Bonds’ in the under 34 age group.


Must ReadView All

Textiles | On 20th Jan 2017

TEA expects budget to upscale textile skill industry

The Tiruppur Exporters’ Association (TEA) has requested the Central...

Textiles | On 20th Jan 2017

Bangladesh could earn $60 billion in exports by 2021

Bangladesh is expected to earn over $60 billion in exports by the...

Courtesy: PIB

Textiles | On 20th Jan 2017

Govt to help Tangaliya weavers purchase looms: Irani

Government of India will facilitate Tangaliya weavers in purchase of...

Interviews View All

Riddhika Shah
SS Homme

'Worsted wool is the ideal fabric for menswear'

Rajiv Sirohi

‘Portugal is taking away a major share of the mill made sector.’

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Igor Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Robert Brunner

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Subscribe today and get the latest News update in your mail box.
Advanced Search