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Boohoo forays into plus-size women’s fashion

March 11, 2014 (United Kingdom)

The British online fashion retailer Boohoo has forayed into plus-size clothing for the fashion forward fuller figured young women.
 
Meant to flatter all shapes, the new range, which is available in sizes ranging from 16 to 24, is inspired from the latest Spring/Summer 2014 runway trends.
 
 The collection is primarily comprised of three looks such as Chalk Pastels sprinkled with a pleasant hint of floral, Revival which includes both monochromes and colourful grid prints, and Bright which mainly focuses on neons. 
 
The affordable, wearable and curve-friendly line includes illusion print and classic shift dresses, bomber jackets, skater and textured midi skirts, culottes, chiffon blouses, shirts, jumpsuits and jerseys.
 
Launched in 2006, Boohoo specializes in a variety of on-trend celebrity and catwalk inspired looks. 
 

Fibre2fashion News Desk - India
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