Home / Knowledge / News / Apparel/Garments / Tom Tailor focuses on increasing profitability
Tom Tailor focuses on increasing profitability
25
Mar '14
With the publication of the Annual Report 2013 the TOM TAILOR GROUP confirms the preliminary figures for 2013, which were released on 18 February 2014. The Group furthermore announces the strategic objectives for the current year. The focus is particularly centred on increasing profitability and enhancing the premium quality of the BONITA brand. 
 
Highlights: 
- TOM TAILOR GROUP is driving forward distribution space expansion and growth of the TOM TAILOR brands
-BONITA: Focus on product and increase in quality of sales as well as profitability
-Sales of more than EUR 950 million and adjusted EBITDA margin of around 10% are targets for 2014
 
The above-average growth of TOM TAILOR over recent years is based on the commitment of a highly motivated team and a powerful platform for design, development, procurement and merchandising. 
 
We are thus going to transfer the success model of TOM TAILOR entirely to BONITA, in order to enhance the earning power of BONITA and significantly improve the profitability of the group, said Chief Executive Officer of TOM TAILOR Holding AG. 
 
Apart from expanding distribution space, the focus at TOM TAILOR is primarily on strengthening the TOM TAILOR brands. At BONITA, we will continue to transfer procurement to our own sourcing company and further expand our product expertise through our new design team. At the same time, we are going to centre our efforts more on sales quality rather than promotional activities. 
 
Systematic expansion of the TOM TAILOR formats
The Group will continue to modestly expand its controlled distribution areas in Germany as well as abroad. In due consideration of profitability, the company therefore intends to open around 70 new TOM TAILOR stores. In this context, the further expansion of the online business will play a crucial role. Beyond that it is planned to further expand business with Wholesale partners for the brands TOM TAILOR and TOM TAILOR Denim. Around 200 new shop-in-shop selling spaces are scheduled to open in 2014 along with 15 franchise stores for TOM TAILOR.
 
Click here to view more.
 

Tom Tailor

Must ReadView All

Apparel/Garments | On 28th May 2017

Over 45% US retailers to use AI in next 3 years: Report

Over 45 per cent retailers in the US plan to utilise artificial...

Neelesh Hundekari speaking at the event. Courtesy: Subir Ghosh

Textiles | On 27th May 2017

Fabric of Change initiative announces €250000 scaling fund

The Fabric of Change initiative of Ashoka and the C&A Foundation is...

Apparel/Garments | On 28th May 2017

Naked Brand, Bendon sign agreement to reorganise

Naked Brand Group, a fashion and lifestyle brand, and Bendon Limited, ...

Interviews View All

Riddhika Shah
SS Homme

'Worsted wool is the ideal fabric for menswear'

Shiladitya K Joshi
Truetzschler India Private Limited

India ITME provides a platform to interact with our stakeholders

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search