Home / Knowledge / News / Apparel/Garments / Eurojersey's concept Performance & passion at Interfilière
Eurojersey's concept Performance & passion at Interfilière
26
May '14
Performance and passion are two key concepts that play a starring role on the Eurojersey booth. This display area has a circular architectural structure with an exciting innovation - an entry area entirely taken up by an LED wall that will draw visitors into an immersive experience of the Sensitive Fabrics world through the screening of three videos:
-PERFORMANCE meets PASSION, an emotional journey linking the performance of Sensitive Fabrics to the passion expressed by its many colours and interpretations
 
-THE ECO CAMPAIGN: Eurojersey’s new environmental sustainability campaign through twelve diverse, provocative and intense shots dedicated to the environment
 
-LYCRA performance, a video describing the advantages of LYCRA fibre, an extraordinary ingredient of the patented Sensitive Fabrics products
 
“Performance meets passion” is a tribute to the established and tested collaboration between Eurojersey and its customers, relationship that had always inspired collections by international brands. 
 
Eurojersey pays homage to the brands that use Sensitive Fabrics in different new ways, giving shape and spirit to a range of versatile characteristics and the properties that only these Made in Italy fabrics can offer. It does this with a central display of iconic garments by some of its brand partners, those expressing a concept that creates a fusion of performance, creative inspiration and passion for their work. 
 
Diva
Famous for its exclusive prints and intensely refined silhouettes, the DIVA brand specialises in swimwear for elegant women who follow the latest trends and appreciate outstanding fit and comfort. Every garment clearly reflects the care lavished on precious details, like the glamour version of the shaping effect, the invisible stitching, the inclusion of jewels and precious stones and the use of innovative, sophisticated textures that highlight Sensitive Fabrics.
 
Cute Circuit
The leader in interactive apparel, CUTECIRCUIT has introduced technological innovation into fashion, pushing the frontiers of wearable technology. This integration of beauty and functionality has inspired the creation an Interactive Haute Couture and Ready-to-Wear offer that is taking the fashion world by storm. Its Ready to Wear Collection, launched in 2010, was the first ever example of a fashion collection featuring micro-technology presented on the market, and CUTECIRCUIT continues to lead the world of interactive apparel with smart fabrics like Sensitive Fabrics and microelectronics.
 
Lucas Hugh
A sport-chic clothing brand for women who will accept no compromises on technical performance and style. With its directional, functional look, LUCAS HUGH presents a versatile collection where energy and equilibrium escape the confines of the gym. The high-performance properties of Sensitive Fabrics create comfort, fit, elegance and functionality, providing breathability, anti-chafing action and freedom of movement. 
 


Must ReadView All

Textiles | On 22nd Jul 2017

Govt constitutes GST Feedback and Action Room

The Government of India has constituted a Feedback and Action Room...

Textiles | On 22nd Jul 2017

India’s cotton textile exports fell in FY17: Tamta

The overall export of cotton textiles from India declined in 2016-17...

Textiles | On 22nd Jul 2017

Warangal textile park gets environment clearance

The Kakatiya Mega Textile Park, coming up in Warangal district of...

Interviews View All

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

Riddhika Shah
SS Homme

'Worsted wool is the ideal fabric for menswear'

Anavila Misra
Anavila Collection

Fashion shows are also encouraging and highlighting sustainable fashion

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X