Wedding is a special occasion, in which everyone wants to look their best and couples spend lot of money on their wedding dresses. This is the reason enterprises associated with this industry flourish during marriage season.
According to a survey, on an average total amount spent by Chinese people on their marriages reach nearly 418.3 billion yuan, out of it 90 percent money is spent on buying or hiring the wedding gowns.
Reports show that many couples have decided to tie knot during Beijing Olympic Games which will be held this year in August. So, the producers have increased their production to meet the rising demand for wedding dresses.
Suzhou city and Jiangsu Province are famous country wide for manufacturing beautiful gowns followed by Shanghai and Zhaozhou city. The industry is now gearing up to meet the future demand.
Even China International Wedding Expo held in February this year attracted many industry related people and huge number of visitors.This shows the enthusiasm people have, when it comes to weddings.