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Levi's to open new store in Times Square
16 May '08
3 min read
Consumers visiting Times Square on May 16 will be invited to become part of Beever's art by actually posing in the 3D picture.
Visitors will get their photograph taken with Beever's artwork and will have a once-in-a-lifetime opportunity to see themselves on the "big screen" as the photos will be displayed on a jumbotron in Times Square.
The Levi's Times Square location will become the fourth self-standing store in New York City and the 62nd store in the country.
Invented in 1873 by Levi Strauss, Levi's Jeans have captured the attention, imagination and loyalty of generations of diverse individuals in more than 110 countries around the world.
Levi's Original 501 jean are the template on which all modern jeans are based. The 501 jean is the most worn and best loved jean in the world thoroughly modern yet endlessly timeless, it transcends fashion. "Nothing says 'America' quite like a pair of Levi's501 Jeans," said Mark Breitbard.
Visitors will get their photograph taken with Beever's artwork and will have a once-in-a-lifetime opportunity to see themselves on the "big screen" as the photos will be displayed on a jumbotron in Times Square.
The Levi's Times Square location will become the fourth self-standing store in New York City and the 62nd store in the country.
Invented in 1873 by Levi Strauss, Levi's Jeans have captured the attention, imagination and loyalty of generations of diverse individuals in more than 110 countries around the world.
Levi's Original 501 jean are the template on which all modern jeans are based. The 501 jean is the most worn and best loved jean in the world thoroughly modern yet endlessly timeless, it transcends fashion. "Nothing says 'America' quite like a pair of Levi's501 Jeans," said Mark Breitbard.
Levi Strauss
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