Home / Knowledge / News / Apparel/Garments / Vital eco-wear sportswear to be showcased at ispo, Munich
Vital eco-wear sportswear to be showcased at ispo, Munich
24
Nov '08
Vital eco-wear, a new player in the sportswear market, designs and produces professional, high performance, bio-functional garments, with an important new twist. Its sportswear is targeting a unique market niche. Tapping into the growing population of mature adults who are aware of the importance of keeping fit and active, Vital eco-wear sportswear is specially designed for the 40+ market. Vital eco-wear sportswear will be showcased at ispo winter 09 exhibition in Munich, Germany, February 1-4, 2009.

With fashion generally designed for the young, especially fashion in the area of sports, yoga and fitness - increasing numbers of energetic adults are frustrated. The first idea behind the establishment of Vital eco-wear was to design sportswear for energetic adults and not just for a young market.

The second issue addressed by Vital eco-wear was based on the understanding that today's adult population is aware and sophisticated. Designing sportswear to flatter the mature body is not enough. It would have to be cutting-edge in every way. Vital eco-wear endeavors to be ultimately eco-friendly, using natural and recycled materials Vital eco-wear is dedicated to employing the latest technologies, such as computerized body-mapping and seamless manufacturing.

It develops innovative fabrics based on fibers that offer natural anti-bacterial and anti-odor capabilities, enhanced ventilation and wicking, natural UV and skin soothing properties. Established by Talya Hanan, who set up one of the world's first seamless manufacturing facilities and acts as sportswear consultant for companies across Europe, Vital eco-wear is poised to be an important new player in the market. Talya Hanan, founder and CEO, says, "the fact that today's 40+'s are uniquely conscious of health issues, and staying healthier and active far longer, was my inspiration to establish Vital eco-wear".

Talya goes on to explain, "Designing for 40+'s doesn't mean that 20 year olds won't also want to wear our products and look and feel good in them. It just means that the 40+ group will most definitely feel at home in them."

To make good their promise of ultimate comfort, Vital eco-wear offers 4 product lines of sportswear that are designed to meet the demands of the particular activity or sport engaged in, from gentle to more intense activity, indoor or out. Vital eco-wear product lines include: Yoga & More for sportswear offering gentle comfort and stretch Workout & Fitness for garments with extra support and ventilation Outdoor Action offering temperature regulating fabrics Winter Sports including thermal garments with built-in protective padding.

Vital eco-wear Vital eco-wear was established in 2008 by Talya Hanan, leading designer and expert in the development of performance textiles. A pioneer in the development of seamless technology and textile industry consultant, Talya Hanan brings with her over 20 years of rich experience in nearly every aspect of the global textile industry.

Vital eco-wear aims at providing an innovative line of sportswear, with designs especially created for the energetic adult and based on smart textiles produced through computerized nano-technology, using environment friendly processes and materials. Vital eco-wear is dedicated to delivering an exciting variety of advantages to the sportswear industry, and with over 20 unique fabrics ready to roll, it's just getting warmed up.

Vital eco-wear

Must ReadView All

Textiles | On 2nd Dec 2016

Indian currency crisis impacts global cotton market

The currency crisis in India, marked by insufficient supply of new...

Huang Wei from Fiber Raw Material Dept of Sinopec Chemical Commercial Holding speaking at the Forum

Textiles | On 2nd Dec 2016

Huge potential for nylon consumption: Experts

There is huge potential for increase in nylon consumption said...

Apparel/Garments | On 2nd Dec 2016

Aditya Birla Group to establish apparel unit in Odisha

Aditya Birla Retail and Fashion Ltd. (ABFRL) is establishing a new...

Interviews View All

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search