Home / Knowledge / News / Apparel/Garments / Locals debuts Eco-Friendly Lifestyle Line at ORWM
Locals debuts Eco-Friendly Lifestyle Line at ORWM
20
Jan '09
Locals Have More Fun announced it will debut their 2009 designs and clothing line at the Outdoor Retailer Winter Market in Salt Lake City, UT. The company's growing popularity and expanding retailer network have propelled Locals Have More Fun into the national spotlight as a truly eco-friendly company that supports both local organizations and outdoor recreation.

“When I started this business three years ago, I was following a decade-long dream,” said Brian Kahn, owner and president of Locals Have More Fun. “People told me I couldn't compete with the big name brands, support local businesses, promote outdoor activities, be environmentally responsible…and make money doing it. Well, here we are.”

The 2009 clothing line depicts an outdoor lifestyle that many resort towns and their visitors, hold sacred. Locals Have More Fun's cutting edge style and designs, created by partner and “Local Artist” Bob Commander, appeal to 'locals', tourists, and outdoor professionals of all ages. Scott Hermanski, a US free-skiing star, is currently sporting the Locals Have More Fun brand during the 2008/2009 season.

The designs depict the active lifestyle of people who live in popular resort towns and the confidence they exude when participating in their favorite outdoor pursuits. If 'locals' and outdoor professionals are wearing it, that opens the window for the tourist market.

The company's mission is to make premium, environmentally responsible clothing that residents and tourists will appreciate.

“Our new designs feature characters known as 'our guy' and 'our girl' living the resort town lifestyle,” Kahn commented. “It is great when people come up to us and say…'that looks like my friend…' or 'I know that guy!' We want people to take home a memory of an epic day of skiing or a great trip…and feel good about the purchase.”

The Locals Have More Fun clothing is made from sustainable materials such as organic cotton, bamboo, and EPA-approved water-based inks. In an effort to support American businesses, the company is also beginning to use more American organic cotton and the screen-printing process is performed in the USA. As part of its 2009 line, Locals Have More Fun will introduce its Recycled in the USA line – made of recycled polyester and recycled cotton.

“We want to stress the importance of responsible business and understand the environmental impact of our products…from seed to end user” said Kahn. “To offset some of our impact on Mother Nature, we support the 1% For the Planet organization and donate 1% of our sales to environmental support groups in different local markets where our gear is sold. After all, if we don't protect our “playground”, it may not be around for future generations to enjoy.”

When: January 22-25, 2008
Where: Booth BR 724, Salt Palace Convention Center, Salt Lake City, UT

Founded in 2006, Locals Have More Fun is an eco-friendly clothing business. The company focuses on outdoor retailers who understand the value of outdoor activities, maintain environmentally friendly business practices, and promote local small business initiatives.

Locals Have More Fun products are currently available at retailers in Colorado, Nevada, New Mexico, and Utah. The company's headquarters is located in Park City, UT.

Locals Have More Fun


Must ReadView All

Apparel/Garments | On 18th Aug 2017

AEPC wants clarity on minimum wages for garment sector

The Apparel Export Promotion Council (AEPC) has urged the Indian...

Apparel/Garments | On 18th Aug 2017

Papua New Guinea govt to help set up garment industry

The government of Papua New Guinea (PNG) plans to focus and fund...

Courtesy: FineLine Technologies

Apparel/Garments | On 18th Aug 2017

FineLine Technologies acquires RER International

FineLine Technologies Inc., industry’s fastest supplier of retail...

Interviews View All

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Anavila Misra
Anavila Collection

Fashion shows are also encouraging and highlighting sustainable fashion

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

August 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.0%
No
17.2%
Skip
13.8%

Total Votes: 29

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
41.4%
No
37.9%
Skip
20.7%

Total Votes: 29

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
82.8%
No
6.9%
Skip
10.3%

Total Votes: 29

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
58.6%
No
10.3%
Skip
31.0%

Total Votes: 29


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X