Home / Knowledge / News / Apparel/Garments / 60s and 70s of US Open shirts inspire Joe Durica
60s and 70s of US Open shirts inspire Joe Durica
15
Sep '09
The US Open has ended and Stick It Wear?! starts with new player designs framed with new colors and fabrics around the game's favorite movers.

Much of the Stick It Wear?! by Joe Durica collection is inspired from the refined Olympic pictograms and patterns of the 60s and 70s. The apparel's iconic logos distill heroic sporting moments and movements. The modernized stick icons also evoke an elegance that translates into just being simple, cute and intelligent. In concert with the austere figures, Stick It Wear?! uses colors and garment fit to quietly announce the arrival of the sophisticated die hard.

Intelligent t-shirt graphics like The GOAT pay tribute to the greatest that ever played, Roger Federer. The Original Rebel is reminiscent of 80s long hair tennis great, Andre Agassi. Ana delightfully recreates a attractive intensity found in a recent French champion, Ana Ivanovic. Current and past rivalries between the men and women players have been recreated on Stick It Wear?!'s thick-thick sweatshirts. They are as current as that classic matches between the mens and womens no. 1 and 2. Stick It Wear?!'s campaign "From Hero to Icon." makes a game out of which real hero has turned into a iconographic?

This sports line is not only for the tailgating breed. The simple stick figure forms are quality screened onto new fabrics that have a softer feel in addition to smart modern cuts for men, women and children. Fine ringspun combed cotton ensures comfortability on the playing field or with "evening wear" jeans. The fan will find new micro-poly performance shirts in addition to the lineup of t-shirts, tanks and zip-up sweats.

Selected movements of other greats of the game Rafael Nadal and Maria Sharapova are also brought to life by Stick It Wear?!'s thought out and inspired graphics.

Stick It Wear?! creator and designer Joe Durica grew up in Chicago watching the reverent battles between McEnroe, Connors, Lendl and Becker. His first tennis hero was John McEnroe while his Czechoslovak emigrate parent's hero was the rival Ivan Lendl. That matchup made for some colorful finals and Super Saturdays. Joe's early years were dominated by drawing, thoughts of throwing gigantic fits of bottled up passion followed by majestic drop volleys (á la The Mac Attack), and the cultural tractor beam of 'Star Wars'.

Stick It Wear?!


Must ReadView All

Textiles | On 23rd Sep 2017

SIMA urges Centre to re-look duty drawback rates

he Southern India Mills’ Association (SIMA) has appealed to the...

Apparel/Garments | On 22nd Sep 2017

Govt announces new duty drawback rates for garments

The Government of India has today announced the new duty drawback...

Textiles | On 23rd Sep 2017

PKR 690.65-mn budget for Pakistan Cotton Committee

The Pakistan Central Cotton Committee (PCCC) recently approved a PKR...

Interviews View All

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
74.5%
No
12.8%
Skip
12.8%

Total Votes: 47

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.7%
No
25.5%
Skip
12.8%

Total Votes: 47

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
6.4%
Skip
6.4%

Total Votes: 47

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
70.2%
No
10.6%
Skip
19.1%

Total Votes: 47


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search