The Gymboree Corporation announced it has entered into a multi-year franchise agreement with Azadea G Group Limited, a wholly-owned subsidiary of Azadea Group Holding SAL, to launch the Gymboree retail brand in the Middle East. The first stores are scheduled to open in Dubai during the third fiscal quarter of 2010.
"We are excited to be expanding the reach of the Gymboree retail concept and entering into our first retail franchise relationship," said Matthew McCauley, Chairman and Chief Executive Officer of The Gymboree Corporation. "We are happy to be partnering with a firm like Azadea, which brings years of proven experience introducing new brands to the region, while maintaining impeccable retail standards and the highest quality customer experience."
"We are delighted to introduce and develop Gymboree in the Middle East," stated Said Daher, Chief Executive Officer of Azadea Group Holding SAL. "We are confident that the combination of quality and fashion this renowned brand brings to the children's clothing market will be well received across the region. The wheels are set in motion and, this coming fall, our customers in Dubai will be able to experience the uniqueness of Gymboree products."