Coquette upgrades retail stores with sophisticated durability
15 Jun '10
2 min read
Coquette International always knew that a little satin can go a long way. So why not bestow the very hangers that support and display their beautiful satin and lace garments with the same material quality? Coquette is pleased to provide their retailers with new satin padded hangers to use for their Coquette displays.
“Although it may seem like a minor detail, the lush lingerie hangers will alter the atmosphere of retail stores that carry the Coquette brand, and customers can bring home a little piece of luxury with them for their own lingerie collections,” says Marcus Horea, Coquette's VP of Sales and Marketing. “We want Coquette's display accessories to mirror the quality of our products.”
Coquette's upgrade of the traditional wooden hanger is padded with luxurious black satin and adorned with unique Coquette bow. Padded hangers help keep the shape of delicate garments over time while maintaining a sophisticated appeal. To lend durability, the wooden frame of Coquette's new hangers will not break under the stress of heavier garments and include moveable and sturdy hooks.
There are two variations of Coquette's new padded hangers. One has a standard flat base with discreet metal shanks near each end of the hanger which prevents garments with straps from slipping off. The second has the same base but with metal clasps attached below it, ideal for small garments without straps.
Coquette is an international manufacturer of lingerie and costumes founded in Waterloo, Ontario. Since 1979, the company has delivered high quality collections that entail diversity of styles while captivating a realistic feminine appeal.
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